# Rapper Photobomb Apps The Drake Shake App Lets You Insert the Rapper into Your Favorite Moments By Mesel Isaac | Published 2014-02-06 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/drake-shake References: [stupiddope](http://stupiddope.com/2014/02/03/app-alert-the-drake-shake/) & [instagram-ps.5thvillage](http://instagram-ps.5thvillage.com/drakeshake/) Toronto-born rapper Aubrey Graham, better known as Drake, has had what some might call a successful career, but all his success and awards are nothing in the face of his latest accomplishment, the [Drake Shake iPhone app](https://itunes.apple.com/us/app/drake-shake/id765748888?mt=8). Created by OKFocus, the Drake Shake app lets you insert the 'Best I Ever Had' rapper in all of your moments, regardless of whether or not he's actually there. Whether your at home, the mall, the laundromat or giving a presentation on coding, all you have to do is take a photo or choose a photo from the app, [shake up your phone](https://www.trendhunter.com/trends/shakr-cocktails) and instantly watch Drake appear in your photo. The Drake Shake app automatically tags your photos with #DrakeShake making it easy to share the magical moment when Drake showed up at your Nana's 95th birthday. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 18% | Activity: 1% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### Why This Trend Is Growing - **Celebrity Photobomb Apps:** Developing apps that enable users to insert their favorite celebrities into their pictures can lead to a new form of social media entertainment and engagement. - **Augmented Reality Photo Editing:** Incorporating augmented reality into photo editing can lead to the creation of personalized and interactive content that can capture users' attention and increase their engagement. - **Social Media Marketing with User-generated Content:** Leveraging user-generated content and social media platforms for marketing can increase brand visibility and create a sense of community among fans and customers. ### Industries Being Reshaped - **Mobile App Development:** Mobile app developers can tap into the growing trend of celebrity photobomb apps to create fun and engaging mobile apps that cater to users' desire for personalized and shareable content. - **Social Media:** Social media platforms can incorporate augmented reality features into their photo editing tools to create a more interactive and engaging social media experience for users. - **Marketing and Advertising:** Marketers and advertisers can leverage user-generated content and social media platforms to create viral marketing campaigns that can increase brand visibility and awareness. ## Related on Trend Hunter - [Social Media Troubleshoot Features](https://www.trendhunter.com/trends/rage-shake.md) - [Rapper-Backed Tech Accessories](https://www.trendhunter.com/trends/casetify-4.md) - [AR-Enabled Fast Food Experiences](https://www.trendhunter.com/trends/snap-shack.md) - [Outfit Transformation Apps](https://www.trendhunter.com/trends/drippi.md) - [AR-Fueled Musical Camera Apps](https://www.trendhunter.com/trends/minibeats.md) - [Personalized AI Album Covers](https://www.trendhunter.com/trends/ai-album-covers.md) - [Music Mashups Apps](https://www.trendhunter.com/trends/mashapp-music.md) - [Engaging Rap Trivia Games](https://www.trendhunter.com/trends/rap-trivia.md) - [Toronto Rapper-Backed Music Venues](https://www.trendhunter.com/trends/music-venue-history.md)