# Photo-Worthy Pitaya Smoothies Smoothie King Launched an All-Pink Trio of Dragon Fruit Smoothies By Laura McQuarrie | Published 2019-04-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dragon-fruit-smoothies References: [prnewswire](https://www.prnewswire.com/news-releases/planet-smoothie-introduces-three-new-dragon-fruit-smoothies-300837190.html) & [planetsmoothie](http://www.planetsmoothie.com/menu/newandfeatured/index.html) For a limited time this spring and summer, [Planet Smoothie](https://www.trendhunter.com/trends/oatmilk-smoothie) is introducing a three bright pink, antioxidant-packed dragon fruit smoothies. The [Instagram](https://www.trendhunter.com/trends/jamba-over-ice-drinks)-worthy blended beverages are packed with superfruits and other nourishing ingredients that put a refreshing spin on summer smoothies. While the Berry Dragon Fruit Breeze combines an almond milk base with açaí, strawberries, raspberries and pineapple, Dragon Fruit Lemon Splash offers a sweet and tart balance of lemonade, strawberries, and pineapple. The all-new dragon fruit smoothies also includes the PB Dragon Fruit Riptide, which is a hearty combination of bananas, peanut butter, strawberries, chia seeds, whole grain oats and no-sugar-added frozen yogurt. All of the photo-worthy pink smoothies are made with organic and antioxidant-rich dragon fruit, which is not only flavorful and aesthetically pleasing but packed with nutrients too. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 8% | Activity: 6% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Antioxidant-packed Smoothies:** Disruptive innovation opportunity: Develop new blends using unique and nutrient-rich ingredients to create healthier smoothie alternatives. - **Instagram-worthy Beverages:** Disruptive innovation opportunity: Design visually captivating smoothies that are photogenic and shareable for social media marketing purposes. - **Superfruit Smoothie Varieties:** Disruptive innovation opportunity: Explore different combinations of superfruits to create unique flavor profiles that cater to health-conscious consumers. ### Industries Being Reshaped - **Smoothie Industry:** Disruptive innovation opportunity: Incorporate dragon fruit and other superfruits into smoothie menus to attract health-conscious consumers. - **Food and Beverage Industry:** Disruptive innovation opportunity: Develop innovative smoothie products using organic and antioxidant-rich ingredients to tap into the growing wellness trends. - **Social Media Marketing Industry:** Disruptive innovation opportunity: Create visually appealing smoothie campaigns to capture the attention of Instagram and social media users. ## Related on Trend Hunter - [Dairy-Free Pitaya Smoothies](https://www.trendhunter.com/trends/pitaya-passion-smoothie.md) - [Exotic Dragon Fruit Smoothies](https://www.trendhunter.com/trends/jamba-tropical-dragon-twist.md) - [Fruit-Forward Smoothie Bowls](https://www.trendhunter.com/trends/smoothie-king-1.md) - [Pitaya Iced Tea Lemonades](https://www.trendhunter.com/trends/dragonade.md) - [Exotically Flavored Smoothie Bowls](https://www.trendhunter.com/trends/planet-smoothie-bowls.md) - [Superfruit Smoothie Bowls](https://www.trendhunter.com/trends/swirl-smoothie-bowls.md) - [Smoothie-Style Ice Pops](https://www.trendhunter.com/trends/pitaya-foods-smoothie-pops.md) - [Seasonal Fruit Beverage Lines](https://www.trendhunter.com/trends/dragon-fruit-series.md) - [Summer-Themed Hydrating Smoothies](https://www.trendhunter.com/trends/summerthemed-hydrating-smoothies.md)