# Specialty Sugar-Free Soda Collections Dr Pepper Zero Sugar Includes Three Flavors to Choose From By Michael Hemsworth | Published 2021-04-16 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/dr-pepper-zero-sugar References: [chewboom](https://www.chewboom.com/2021/04/15/dr-pepper-launches-3-new-zero-sugar-soda-flavors/) & [drpepper](https://www.drpepper.com/en) The Dr Pepper Zero Sugar range has been unveiled by the brand as a new better-for-you refreshment lineup that will offer consumers a way to enjoy premium flavor without needing to worry about sugar levels. The soda range includes the [Original](https://www.trendhunter.com/trends/werthers-original-soft-music-machine) Dr Pepper Zero Sugar, Dr Pepper Cherry Zero Sugar and Dr Pepper & Cream Soda Zero Sugar. The sodas are being launched in an array of serving sizes to choose from including 12-packs of 12-ounce cans and 20-ounce bottles for all the flavors, while the Original and Cherry will come in a two-liter bottle and Original in a six-pack of 0.5-liter bottles. The Dr Pepper Zero Sugar range is likely to come as a welcome addition to the market as consumers continue to seek out ways to [reduce their intake of sugar](https://www.trendhunter.com/trends/pepsi-challenge). Image Credit: Dr Pepper ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 41% | Activity: 79% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Sugar-free Soda Offerings:** As consumers continue to seek out ways to cut their sugar intake, there is an opportunity for beverage brands to introduce more sugar-free soda flavors. - **Better-for-you Beverages:** The launch of Dr Pepper Zero Sugar highlights that there is a market for better-for-you beverages that still offer premium flavor. - **Expanding Zero Sugar Lines:** As Dr Pepper expands their zero sugar offerings, other beverage brands may also see an opportunity to launch new flavors or expand their current zero sugar lines. ### Industries Being Reshaped - **Beverage:** The sugar-free soda market is a growing area within the beverage industry and presents opportunities for new product development and expansion. - **Health and Wellness:** The demand for better-for-you beverages and reduced-sugar options continues to grow, making health and wellness an important industry to consider for businesses looking to innovate in this area. - **Packaged Food:** As consumer awareness about sugar intake continues to increase, the packaged food industry can take advantage of this trend by producing more low or zero-sugar products. ## Related on Trend Hunter - [Zero-Sugar Carbonated Soda](https://www.trendhunter.com/trends/dr-pepper-1.md) - [Sugar-Free Valentine's Day Sodas](https://www.trendhunter.com/trends/dr-pepper-zero-sugar-cherry-crush.md) - [Sweetly Tart Sodas](https://www.trendhunter.com/trends/dr-pepper-blackberry.md) - [Indulgent Sugarless Soda Flavors](https://www.trendhunter.com/trends/pepsi-zero.md) - [Extensive Flavorful Soda Ranges](https://www.trendhunter.com/trends/flavor-offerings.md) - [Creamy Strawberry-Flavored Sodas](https://www.trendhunter.com/trends/dr-pepper-strawberries-cream.md) - [Reformulated Sugar-Free Colas](https://www.trendhunter.com/trends/new-pepsi-zero-sugar.md) - [Sugar-Free Cream Soda Colas](https://www.trendhunter.com/trends/zero-sugar-cream-soda-cola.md) - [Gen Z-Targeted Flavored Colas](https://www.trendhunter.com/trends/pepsi-zero-sugar-flavors.md)