# Blackberry-Flavored Sodas Dr Pepper is Bringing Back its Dark Berry Soda Flavor for a Limited Time By Colin Smith | Published 2022-05-26 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/dr-pepper-dark References: [brandeating](https://www.brandeating.com/2022/05/dr-pepper-dark-berry-back-on-store-shelves-for-limited-time-2022.html) & [drpepper](https://www.drpepper.ca/en/) [Dr Pepper](https://www.trendhunter.com/trends/dr-pepper-blackberry) announced that it is bringing its Dr Pepper Dark Berry soda back for a limited time. The soda was successful with fans when it originally launched in 2019, leading to a demand for the drink to return three years later. The drink is being re-released as a promotional item for 'Jurassic World: Dominion,' the upcoming third movie in the Jurassic World series. The Dr Pepper Dark Berry soda is available in both [zero-sugar and regular-sugar variants](https://www.trendhunter.com/trends/dr-pepper-zero-sugar-cherry-crush). Both soda variants are flavored with [blackberry, black currant, and black cherry](https://www.trendhunter.com/trends/pepsi-wild-cherry-cream), leading to a rich mixture of natural sweeteners. The soda will be available at select retailers throughout the summer of 2022 while supplies last. The Dr Pepper Dark Berry soda comes in 12-oz cans and is sold individually and in 12-packs. The 12-packs contain one free movie ticket to see Jurassic World: Dominion in theaters. Image Credit: Dr Pepper ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 47% | Activity: 77% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Fruit-flavored Sodas:** There is an opportunity for soda companies to create more fruit-flavored sodas to cater to the increasing demand for unique flavors. - **Promotional Beverages:** Brands can leverage popular movies, TV shows, and events to create limited-edition promotional beverages and increase product sales. - **Limited-edition Products:** The success of limited-edition products shows that customers are willing to try new things and seek out exclusive experiences. ### Where This Applies - **Beverage Industry:** Beverage companies can innovate by creating unique and limited-edition flavors to attract customers and increase sales. - **Movie Industry:** There is an opportunity for movie studios to collaborate with beverage companies to create limited-edition drinks and merchandise that promote upcoming films. - **Retail Industry:** Retailers can take advantage of exclusive deals and limited-edition products to drive foot traffic and increase sales. ## Related on Trend Hunter - [Sweetly Tart Sodas](https://www.trendhunter.com/trends/dr-pepper-blackberry.md) - [Resurrected Berry Sodas](https://www.trendhunter.com/trends/dr-pepper-berries-and-cream.md) - [Exclusive Flavorful Soda Shakes](https://www.trendhunter.com/trends/dr-pepper-blackberry-shake.md) - [Dark Purple Citrus Sodas](https://www.trendhunter.com/trends/mtn-dew-pitch-black.md) - [Creamy Coconutty Sodas](https://www.trendhunter.com/trends/dr-pepper-creamy-coconut-flavor.md) - [Creamy Strawberry-Flavored Sodas](https://www.trendhunter.com/trends/dr-pepper-strawberries-cream.md) - [Zero-Sugar Carbonated Soda](https://www.trendhunter.com/trends/dr-pepper-1.md) - [Creamy Coconut-Flavored Sodas](https://www.trendhunter.com/trends/dr-pepper-creamy-coconut.md) - [Limited-Edition Summertime Sodas](https://www.trendhunter.com/trends/j2o-dragonberry.md)