# Multi-Dimensional Hair Dyes dpHUE’s Color Dream Enhances Natural Color and Shine in 20 Minutes By Laura McQuarrie | Published 2024-04-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/dphues-color-dream References: [byrdie](https://www.byrdie.com/april-beauty-launches-2024-8625094) & [dphue](https://dphue.com/products/color-dream-color-kit?variant=41447045005346#show-less-description)  Boxed hair dye can fall flat and yield disappointing results that lack the multi-dimensionality of styles that can be achieved at the salon, and dpHUE’s Color Dream challenges this pain point. The brand's demi-permanent, ammonia-free hair color creme is available in eight natural shades that promise "surreal dimension and shine” and color that lasts up to 16 shampoos. Best of all, this [demi-permanent hair dye](https://www.trendhunter.com/trends/semipermanent-hair-color) helps [at-home hair dyers](https://www.trendhunter.com/trends/high-shine-gloss-mask) refresh their look in 20 minutes. Thanks to its [nourishing formula](https://www.trendhunter.com/trends/bold-remover), dpHUE’s Color Dream creates hair that looks more lustrous, and feels soft and conditioned. Notably, these hair color cremes aren’t meant to achieve drastic changes they’re—optimized for enhancing a current hair color or blending grays. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 89% | Activity: 89% | Freshness: 23% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### What's Driving This Trend - **Multi-dimensional Hair Dyes:** Innovative hair dyes promising surreal dimension and shine for at-home hair coloring. - **Ammonia-free Hair Products:** New products offering ammonia-free alternatives for safer at-home hair coloring solutions. - **Quick Refresh Hair Treatments:** Efficient hair treatments allowing for quick color refresh in just 20 minutes. ### Who This Affects Most - **Beauty & Personal Care:** Beauty industry exploring new natural hair dye formulas to meet customer demand for multi-dimensional results. - **Retail & E-commerce:** E-commerce platforms offering a range of ammonia-free hair care products to cater to the growing DIY hair dye market. - **Cosmetics & Skincare:** Cosmetic companies evolving their product offerings with quick and easy-to-use hair treatments for busy consumers. ## Related on Trend Hunter - [Customizable Hair Dye Kits](https://www.trendhunter.com/trends/semipermanent-hair-color-kit.md) - [Custom-Color Hair Systems](https://www.trendhunter.com/trends/colorbox.md) - [Permanent Hair Dye Shampoos](https://www.trendhunter.com/trends/no-gray-quick-color-shampoo.md) - [Ammonia-Free Cream Hair Dyes](https://www.trendhunter.com/trends/garnier-good-permanent-hair-dye.md) - [At-Home Color Treatments](https://www.trendhunter.com/trends/color-pro.md) - [Express Hair Coloring Products](https://www.trendhunter.com/trends/chi-color-express.md) - [Semi-Permanent Hair Colors](https://www.trendhunter.com/trends/semipermanent-hair-colors.md) - [Skincare-Inspired Hair Color Kits](https://www.trendhunter.com/trends/clairol-colorstrong-kit.md) - [Vibrant Anti-Fade Hair Colors](https://www.trendhunter.com/trends/clairol-bold-bright.md)