# Inky Beauty Shoots 'Douleur' by Niklas Hoejlund Stars a Devilish Trine Hyldtoft By Meghan Young | Published 2012-01-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/douleur-by-niklas-hoejlund References: [fashionising](http://www.fashionising.com/pictures/b--La-douleur-exquise-18040.html) & [niklashoejlund](http://www.niklashoejlund.com) It looks like the photo series titled 'Douleur' by Niklas Hoejlund, which means 'pain' in French, has experienced a little mishap with some ink. Of course, this goes beyond a simple pen bursting accident. The splatters of ink have been arranged so artistically, it could have only been done on purpose. Starring Trine Hyldtoft, Douleur by Niklas Hoejlund has a devilish appeal to it. In addition to the inky blacks used on the eyes, mouth, hands and back, Hyldtoft sports some [frightening talons](https://www.trendhunter.com/trends/aprs-x-liquid-death). These talons give her an overall animalistic allure that is hard to draw one's eyes away from. Douleur by Niklas Hoejlund features the expert work of [makeup artist](https://www.trendhunter.com/trends/air-max-dn-silhouette) May Naes. Naes even managed to write on Hyldtoft's back, "tear down the wall." ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 63% | Activity: 43% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Inky Beauty:** Disruptive innovation opportunity: Develop new makeup products and techniques that incorporate ink-based designs for bold and artistic beauty looks. - **Artistic Splatters:** Disruptive innovation opportunity: Create unconventional art supplies and tools that allow artists to easily create controlled splatter effects for unique and expressive artwork. - **Animalistic Allure:** Disruptive innovation opportunity: Design fashion and accessories that incorporate animal-inspired elements, such as talons, to create edgy and captivating looks. ### Who This Affects Most - **Cosmetics:** Disruptive innovation opportunity: Develop innovative makeup products and techniques inspired by artistic splatters and inky beauty for a bold and distinctive cosmetic line. - **Art Supplies:** Disruptive innovation opportunity: Create new art supplies and tools that enable artists to easily incorporate controlled splatter effects into their artwork, opening up new creative possibilities. - **Fashion:** Disruptive innovation opportunity: Explore animal-inspired elements, such as talons, in fashion designs to create unique and captivating looks that embrace an animalistic allure. ## Related on Trend Hunter - [Body Artwork-Inspired Fashion](https://www.trendhunter.com/trends/body-tattoo.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Black-Colored Lip Tint Sets](https://www.trendhunter.com/trends/romnd-black-lip.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Makeup Water Brand Collections](https://www.trendhunter.com/trends/corpse-paint-makeup.md) - [Raunchy Anime-Inspired Exhibitions](https://www.trendhunter.com/trends/manuela-soto-sosa.md) - [Dainty Minimalist Temporary Tattoos](https://www.trendhunter.com/trends/winterstone.md) - [Comedy Horror Cosmetics](https://www.trendhunter.com/trends/nyx-cosmetics-x-wednesday.md)