# Couple Friendship-Focused Apps Doubles Social Helps Couples Find Platonic Friendships By Kalin Ned | Published 2025-12-15 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/doubles-social References: [insider.fitt.co](https://insider.fitt.co/press-release/doubles-social-launches-as-the-first-ever-members-community-app-for-couple-friendships/)  Doubles Social is a new digital platform that helps couples seeking to form platonic friendships with other couples. The service requires an [application and a manual vetting process](https://www.trendhunter.com/trends/applicationbased-membership-platform) for entry, after which accepted couples create a joint profile to browse and match with others based on [shared interests and life stages](https://www.trendhunter.com/trends/hobbimate-app). Doubles Social also boasts a streamlined scheduling tool that facilitates the planning of in-person double dates and group events. With this functionality, the platform aims to reduce the logistical barriers that often hinder social planning for adults. The Doubles Social platform is subscription-based, with a monthly fee per couple, and is initially rolling out in major U.S. metropolitan areas. All in all, the solution is positioned as a more affordable alternative to exclusive social clubs. Image Credit: Doubles Social ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 48% | Activity: 59% | Freshness: 58% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### What Makes This Trend Stand Out - **Couple-centric Platforms:** Platforms designed for joint social experiences reflect a growing market segment emphasizing shared activities in relationships. - **Vetting-based Social Networks:** Social networks incorporating manual vetting processes are gaining traction as a means to ensure quality interactions and user safety. - **Automated Social Planning Tools:** Automated planning tools are on the rise, addressing the common pain point of coordinating social events among busy adults. ### Sectors Adopting This - **Social Networking:** The social networking industry is increasingly focusing on niche communities, offering tailored experiences for specific user groups like couples. - **Event Management Technology:** Event management technology is evolving to include personal scheduling tools that streamline social engagement for non-professional gatherings. - **Subscription-based Services:** Subscription-based models are expanding into various lifestyle services, offering consumers curated, ongoing experiences and communities. ## Related on Trend Hunter - [Reality-Themed Dating Campaigns](https://www.trendhunter.com/trends/tinder-5.md) - [Friendship Management Apps](https://www.trendhunter.com/trends/sooncall.md) - [Couples Activity Planners](https://www.trendhunter.com/trends/dates-az.md) - [Introvert-Friendly Social Platforms](https://www.trendhunter.com/trends/introvrs-social-app.md) - [Curated Professional Dating Apps](https://www.trendhunter.com/trends/luxy-dating-service.md) - [Travel Connection Platforms](https://www.trendhunter.com/trends/share-trips.md) - [Paired-Down Social Media Platforms](https://www.trendhunter.com/trends/month-friend.md) - [Double Dating App Features](https://www.trendhunter.com/trends/tinder-double-date.md) - [Reality-Style Dating App Series](https://www.trendhunter.com/trends/double-date-island.md)