# Double Walled Bottle MoMA Designs By Dee Sandin | Published 2008-03-15 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/double-walled-bottle-beauty-and-function References: [momastore.org](http://www.momastore.org/museum/moma/ProductDisplay_Double-Walled) & [momastore.org](http://www.momastore.org/museum/moma/ProductDisplay_Double-Walled%20Bottle_10451_10001_47071_-1_11451_11628_null__8J102) This bottle is just as beautiful as it is functional. The space between the walls serves as insulation, keeping the content warm or cool. It's also microwave safe but not dishwasher safe. That means you have to wash by hand. **Implications** - Reusable water bottles are more popular today than ever before, as they serve the needs of the increasing consumer demographic of [eco-conscious crusaders](https://www.trendhunter.com/trends/anew). Thus, there is more room for innovation within the realm of [reusable water bottles](https://www.trendhunter.com/trends/colorful-water-bottles). Companies would be wise to take note of the various needs of the eco consumer in an attempt to make a piece that will serve their entire lifestyle holistically. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 2% | Activity: 39% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Reusable Water Bottles:** There is room for innovation in reusable water bottles as the eco-conscious consumer demographic grows. - **Insulated Bottles:** Double walled bottles with insulation can serve both functional and aesthetic needs. - **Eco-conscious Designs:** Designs that are both functional and environmentally responsible can tap into the growing market of eco-conscious consumers. ### Sectors Adopting This - **Consumer Goods:** Companies producing reusable water bottles can tap into the growing market of eco-conscious consumers. - **Packaging:** Innovations in reusable and environmentally-friendly packaging can serve both consumer and industry needs. - **Houseware:** Companies producing eco-friendly and functional houseware items such as double walled bottles have an opportunity to stand out in the market. ## Related on Trend Hunter - [Minimalist Appliance Water Bottles](https://www.trendhunter.com/trends/smeg-and-24bottles.md) - [Multifunctional Drinking Bottles](https://www.trendhunter.com/trends/keepcup-bottle.md) - [Angled Grip-Friendly Water Bottles](https://www.trendhunter.com/trends/m2o-bottle-design.md) - [Stylish Dual-Opening Water Bottles](https://www.trendhunter.com/trends/stanley-allday-slim-bottle.md) - [Space-Saving Hydration Solutions](https://www.trendhunter.com/trends/flat-water-bottles.md) - [Customized Smart Water Bottles](https://www.trendhunter.com/trends/ocean-bottles.md) - [Shatter-Resistant Glass Bottles](https://www.trendhunter.com/trends/onlywater.md) - [Precision Hydration Vessels](https://www.trendhunter.com/trends/okapa.md) - [Retro Soda Collab Bottles](https://www.trendhunter.com/trends/sustainable-drinkware.md)