# Moody Singer Capsule Collections The Weekend's Line Celebrates the Double Platinum Album 'Trilogy' By Ell Smith | Published 2017-11-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/double-platinum-album-trilogy References: [hypebae](https://hypebae.com/2017/11/the-weeknd-trilogy-fifth-anniversary-lookbook) & [theweeknd](https://www.theweeknd.com/store) Canadian singer and songwriter, The Weekend has revealed a [limited edition collection](https://www.trendhunter.com/trends/cherry-bomb), in celebration of the five year anniversary of the artist's double platinum album, Trilogy. The capsule collection features hats, hoodies, T-Shirts and a second pressing of the box vinyl set. Only 1,000 units of the six-piece set were produced, providing a must-have for fans. The set includes the albums House of Balloons, Thursday and Echoes of Silence. Few lucky fans will also be given a special-edition photo set with artwork from The Weekend's first album. The clothing pieces available consist of [fashionable band merchandise](https://www.trendhunter.com/trends/bravado-x-dmx), which boasts references to the artist's various tours. The moody capsule collection is available exclusively through The Weekend's online store. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 15% | Activity: 4% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What Makes This Trend Stand Out - **Limited Edition Collections:** Creating limited edition collections to celebrate milestones can create a sense of urgency and exclusivity for fans, driving sales and brand loyalty. - **Fashionable Band Merchandise:** Expanding beyond traditional music merchandise to create fashionable and stylish clothing pieces can attract a wider audience and increase brand visibility. - **Celebrating Milestones with Capsule Collections:** Using capsule collections to commemorate significant milestones or anniversaries can create buzz and excitement among fans, generating increased interest and sales. ### Sectors Adopting This - **Fashion and Apparel:** The fashion and apparel industry can benefit from creating limited edition collections that merge music and fashion, appealing to fans and fashion enthusiasts alike. - **Music and Entertainment:** The music and entertainment industry can explore the creation of merchandise that goes beyond traditional t-shirts and albums, incorporating fashion-forward elements to expand their revenue streams. - **E-commerce:** E-commerce platforms can capitalize on the popularity of limited edition collections by partnering with artists and bands to offer exclusive merchandise, attracting dedicated fan bases and driving online sales. ## Related on Trend Hunter - [Cultural Sports Collaboration](https://www.trendhunter.com/trends/world-series-collection.md) - [Singer-Collaborative Creative Coffees](https://www.trendhunter.com/trends/the-weeknd-and-nespresso.md) - [Mixtape Merch Capsules](https://www.trendhunter.com/trends/echo45-sound-system.md) - [Singer-Centric Graphic Apparel Capsules](https://www.trendhunter.com/trends/billie-eilish-capsule.md) - [Album Merch Capsule Drops](https://www.trendhunter.com/trends/dont-tap-the-glass.md) - [Album-Honoring Merch Collections](https://www.trendhunter.com/trends/cherry-bomb.md) - [Singer-Backed Coffee Machinery](https://www.trendhunter.com/trends/nespresso-2.md) - [Millennium Technology Capsule Collections](https://www.trendhunter.com/trends/drought-x-napster.md) - [Music-Informed Fashion Collections](https://www.trendhunter.com/trends/roc-nation-and-moncler.md)