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# Gentle Double Cleansing Skincare
Origins' Checks and Balances Line Includes Oil and Foam Cleansers

By Jana Pijak | Published 2024-04-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/double-cleansing-1
References: [origins](https://www.origins.ca/product/15342/105647/skincare/cleanse/face-wash-and-cleanser/checks-and-balancestm-milky-oil/cleanser-makeup-melter#/sku/155496)

![Gentle Double Cleansing Skincare](https://cdn.trendhunterstatic.com/thumbs/531/double-cleansing-1.jpeg)

Origins' double cleansing routine is designed to thoroughly remove makeup, impurities, and excess oil, and starts with the brand's Checks and Balances™ Milky Oil Cleanser, priced at $45 CAD. This bi-phase formula transforms into a milky cleanser upon shaking, melting away makeup with rice and almond oil ingredients. It also nourishes the skin with squalane and glycerin.

The product is followed by Origins' Checks and Balances Frothy Face Wash, priced at $39 CAD. This foaming cleanser purifies pores, reducing oil and impurities with its mint-infused formula. Its rich lather leaves both dry and oily zones feeling refreshed and invigorated.

Origins' double cleansing routine reveals fresh, purified skin that's ready to absorb the benefits of a user's favorite serums and moisturizers. Both products are now available on the Origins website

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 20% | Activity: 22% | Freshness: 23%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Double Cleansing Routine:** Opportunity for brands to offer dual-action cleansers for thorough makeup removal and skin nourishment.
- **Bi-phase Formulas:** Potential for skincare products to innovate with transformative bi-phase formulas that provide multiple benefits in a single product.
- **Innovative Foam Cleansers:** Space for brands to create foam cleansers infused with unique ingredients for effective pore purification and oil reduction.

### Sectors Adopting This

- **Skincare:** Skincare industry can explore new formulations and textures to elevate cleansing routines and enhance skin health.
- **Beauty:** Beauty sector has room to develop innovative cleansing products that combine traditional and modern approaches for optimal results.
- **Cosmetics:** Cosmetics industry can capitalize on the trend of double cleansing by introducing complementary products that offer a complete skincare solution.

## Related on Trend Hunter

- [Minty Multifunctional Cleansers](https://www.trendhunter.com/trends/checks-and-balances-frothy-face-wash.md)
- [Purifying Cleansing Balms](https://www.trendhunter.com/trends/youthtopia-apple-butter-cleansing-balm.md)
- [Hydrating Cleansing Sets](https://www.trendhunter.com/trends/double-cleansing-duo.md)
- [Plumping Two-Step Cleansers](https://www.trendhunter.com/trends/double-cleansing-system.md)
- [Transformative Two-Step Cleansers](https://www.trendhunter.com/trends/daily-cleansing-protocol.md)
- [Double Cleansing Balms](https://www.trendhunter.com/trends/double-cleansing-balm.md)
- [Silky Oil-Based Facial Cleansers](https://www.trendhunter.com/trends/bubble-skincare-first-class.md)
- [Bi-Phase Foaming Cleansers](https://www.trendhunter.com/trends/great-skin-double-cleanse.md)
- [Bestseller Skincare Value Sets](https://www.trendhunter.com/trends/origins-bestsellers-discovery-set.md)
