# Carnivorous Cranium Covers The Shift Racing Agent Double Bypass Helmet Isn't for Vegans By Marissa Brassfield | Published 2011-06-13 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/double-bypass-helmet References: [foodbeast](http://foodbeast.com/content/2011/06/11/hamburger-racing-helmet/) & [motorcycle-superstore](http://www.motorcycle-superstore.com/2/6/6/30841/ITEM/Shift-Racing-Agent-Double-Bypass-Helmet.aspx) The Shift Racing Agent Double Bypass Helmet is a cranium cover that vegans and vegetarians should probably avoid. The polycarbonate helmet is emblazoned with a giant cheeseburger dripping with mayo and ketchup. The top of the rider's head becomes the bun, adding a cheeky yet creative twist to classic [motorcyclist protection](https://www.trendhunter.com/trends/zyon-smart-motorcycle-helmet). As far as comfort goes, the Double Bypass Helmet boasts removable cheek pads, several air vent channels, a moisture-wicking comfort liner and an EPS inner shell. It exceeds the safety standards put forth by the [Department of Transportation and Snell](https://www.trendhunter.com/trends/temporary-driving-licenses), a nonprofit organization that researches and tests helmet safety. While the burger-covered Double Bypass Helmet won't add a calorie to your daily intake, it may inspire you to head to the local [burger joint](https://www.trendhunter.com/trends/doom-burger) on your next pit stop. ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 4% | Activity: 2% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **Vegan-offending Fashion:** Disruptive innovation opportunity: Designing fashionable and edgy products that appeal to non-vegan or non-vegetarian audiences. - **Creative Twist on Protection:** Disruptive innovation opportunity: Incorporating unconventional and creative design elements into safety gear to attract consumers who seek unique and eye-catching products. - **Humorous Helmet Designs:** Disruptive innovation opportunity: Developing humorous helmet designs that allow riders to express their personality and sense of humor while prioritizing safety. ### Who This Affects Most - **Motorcycle Gear:** Disruptive innovation opportunity: Introducing innovative and attention-grabbing helmet designs to capture the interest of motorcycle enthusiasts. - **Fashion and Apparel:** Disruptive innovation opportunity: Collaborating with designers to create bold and unconventional fashion items that blur the lines between fashion and safety gear. - **Food and Beverage:** Disruptive innovation opportunity: Partnering with food and beverage brands to create unique merchandise that combines the worlds of food and fashion, appealing to fans of both industries. ## Related on Trend Hunter - [Breakaway Panel Bike Helmets](https://www.trendhunter.com/trends/canyon-deflectr-rls-helmet.md) - [Sleek Full-Face Moto Helmets](https://www.trendhunter.com/trends/supertech-r10-launch-edition-helmet.md) - [Interchangeable Component Sport Helmets](https://www.trendhunter.com/trends/customizable-helmet.md) - [Oceanic Recycled Helmets](https://www.trendhunter.com/trends/shellmet-helmet.md) - [Lightweight Electric Bike Helmets](https://www.trendhunter.com/trends/virgo.md) - [E-Bike-Centric Helmets](https://www.trendhunter.com/trends/pedelec-2-ace.md) - [Scallop Shell-Constructed Helmets](https://www.trendhunter.com/trends/shellmet.md) - [Recycled Material Cyclist Helmets](https://www.trendhunter.com/trends/poc-myelin-bike-helmet.md) - [AI-Generated Motorbike Helmets](https://www.trendhunter.com/trends/coldstar-art.md)