# Dorm Room Makeover Videos Wayfair Offers Dorm Room Design Ideas on Its YouTube Channel By Mishal Omar | Published 2017-08-22 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/dorm-room-design References: [youtube](https://www.youtube.com/watch?v=LYSRNELONyM) The online furniture and decor store [Wayfair](https://www.trendhunter.com/trends/wayfair-on-air) released a video on its [YouTube](https://www.trendhunter.com/trends/command-brand-hannah-brown) channel just before [college students](https://www.trendhunter.com/trends/rokuthemed-van) were off to start their first year in a dorm, and offered advice on how to create a homey dorm room design. In the video, Peyton Lambton can be seen offering tips for anyone seeking to enhance the design and functionality of their small dorm rooms, or any small living space in general. Throughout the video, Lambton offers different pieces of advice, while pop-ups reveal the names of the items she is showing and talking about (all of which can be purchased at Wayfair). This dorm room design video functions as an excellent marketing strategy for the Wayfair brand, as many students are seeking advice on how to proceed into their first year of college or university. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 9% | Activity: 37% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Why This Trend Is Growing - **Dorm Room Makeover:** Creating personalized and functional living spaces for college students and young adults in small spaces. - **Video Marketing:** Utilizing video platforms like YouTube to provide design inspiration and drive sales. - **Influencer Collaboration:** Partnering with influencers to promote products and offer expert advice in targeted niche markets. ### Industries Being Reshaped - **E-commerce:** Online platforms like Wayfair can leverage their product selection to cater to the needs of dorm room design. - **Interior Design:** Interior designers can tap into the demand for dorm room makeovers and offer customized solutions for students. - **Digital Marketing:** Digital marketing agencies can help brands create effective video marketing campaigns to reach their target audience. ## Related on Trend Hunter - [Gen Z Dorm Makeovers](https://www.trendhunter.com/trends/dream-dorm-makeover-contest.md) - [Dream Dorm Design Courses](https://www.trendhunter.com/trends/command-brand-hannah-brown.md) - [Video-Based E-Commerce Features](https://www.trendhunter.com/trends/wayfair-on-air.md) - [Dorm Concierge Services](https://www.trendhunter.com/trends/dorm-concierge.md) - [Menu-Inspired Dorm Decor](https://www.trendhunter.com/trends/urban-outfitters-x-chipotle.md) - [Customizable Student Furniture](https://www.trendhunter.com/trends/make-it-your-own-furniture.md) - [Housewares Retailer Design Apps](https://www.trendhunter.com/trends/wayfair-decorify.md) - [Virtual Room Stylers](https://www.trendhunter.com/trends/decorify-by-wayfair.md) - [Gamified Back-to-Campus Campaigns](https://www.trendhunter.com/trends/uo-haul.md)