# Video Game-Inspired Vodkas Bethesda and Rebel Distillers Launched the DOOM Bone Vodka By Grace Mahas | Published 2019-09-09 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/doom-bone-vodka References: [geeky-gadgets](https://www.geeky-gadgets.com/doom-vodka-09-09-2019/) & [bethesda.net](https://bethesda.net/en/dashboard) With the soaring popularity of video games, many brands have released merchandise for fans, but the iconic Doom game, a first-person shooter game developed by [Bethesda](https://www.trendhunter.com/trends/doom-burger), is one of the first to launch a video game-inspired vodka, appropriately titled the Doom Bone Vodka. The launch is in partnership with [Rebel Distillers](https://www.trendhunter.com/trends/rebel-bourbon) that make Doom Bone Vodka using beef bones for a unique and robust flavor profile. The unique, limited-edition vodka will surely become a favorite for any fans of the cult classic video game. The video game-inspired vodka will launch worldwide on November 22, 2019, but is now available to pre-order for $45 for fans living in the United Kingdom, Australia, and Europe, with more regions to roll out in the coming months. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 78% | Activity: 94% | Freshness: 9% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: Europe, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Video Game-inspired Merchandise:** Opportunity for brands to create unique and innovative products inspired by popular video games. - **Limited-edition Alcoholic Beverages:** Potential for distilleries to collaborate with popular brands to create exclusive and collectible alcoholic beverages. - **Cross-industry Collaborations:** Chance for companies from different industries to partner together and create products that cater to a specific niche market. ### Who This Affects Most - **Gaming:** Opportunity for gaming companies to license their brand and characters for merchandise collaborations. - **Alcoholic Beverages:** Distilleries can explore new partnerships and innovative ingredients to create unique and marketable alcoholic beverages. - **Retail:** Retailers can tap into the trend of video game-inspired merchandise by offering exclusive products and limited-edition releases. ## Related on Trend Hunter - [Video Game-Themed Bourbons](https://www.trendhunter.com/trends/assassins-creed-1.md) - [Video Game-Themed Whiskeys](https://www.trendhunter.com/trends/moth-and-wolf.md) - [Video Game-Themed Whiskeys](https://www.trendhunter.com/trends/final-fantasy-xiv-whiskeys.md) - [Skull-Like Vodka Bottles](https://www.trendhunter.com/trends/crystal-head-vodka-1.md) - [Shooter Game-Inspired Burgers](https://www.trendhunter.com/trends/doom-burger.md) - [Game-Inspired Whiskey Labels](https://www.trendhunter.com/trends/ballantines-1.md) - [Video Game-Themed Drinks](https://www.trendhunter.com/trends/coco-diablo-iv-drinks.md) - [High-Quality Bacon-Flavored Vodkas](https://www.trendhunter.com/trends/chilli-bacon-vodka.md) - [Fandom Culture-Inspired Vodkas](https://www.trendhunter.com/trends/fandom-culture.md)