# Sweetly Scented Donut-Shaped Candles Sunnylife's Donut Candles Smell Like Fresh Cinnamon Biscuits By Riley von Niessen | Published 2017-05-23 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/donut-candles References: [hypebae](https://hypebae.com/2017/5/sunnylife-donut-candle) & [colette.fr](http://www.colette.fr/catalog/product/view/id/553411/s/bougie-sugsdoxp-donut-sunnobjsugsd-1/) Sunnylife, a lifestyle brand that's based out of Australia, recently released pink-frosted donut candles, which are said to smell as delicious as they look. Multiple wicks are featured on top of the candle along with faux sprinkles, and it's 15-hour burn time means that it can be enjoyed over the course of a few weeks if used sparingly. Each of the donut candles come in a box that's almost equally aesthetically pleasing, with pastel hues of green and lilac marking it, along the name of the product in simplistic lettering, and an image of the candle that's contained inside of it. Due to its delectable look, its strong scent of freshly baked cinnamon biscuits, and the [beautifully crafted box](https://www.trendhunter.com/trends/candle-bakery) that it comes in, Sunnylife's donut candles function as the perfect gift, or a treat for oneself. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 7% | Activity: 19% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### Key Themes Behind This Trend - **Scented Candles:** The trend of scented candles offers opportunities for innovative fragrance combinations and unique packaging designs. - **Novelty Gifts:** The trend of novelty gifts provides opportunities for creating fun and unconventional products that cater to niche consumer preferences. - **Lifestyle Branding:** The trend of lifestyle branding allows for the creation of cohesive product lines that cater to specific consumer lifestyles. ### Where This Applies - **Home Decor:** The home decor industry can capitalize on the trend of scented candles by offering a wide range of fragrance options and visually appealing candle designs. - **Gift and Specialty Retail:** The gift and specialty retail industry can cater to the trend of novelty gifts by curating unique and quirky products that appeal to consumers looking for distinct and memorable gifts. - **Fashion and Beauty:** The fashion and beauty industry can explore the trend of lifestyle branding by creating scented candles that align with their brand identity and expanding their product offerings to include home fragrance options. ## Related on Trend Hunter - [Bakery-Inspired Scented Candles](https://www.trendhunter.com/trends/joya-x-dominique-ansel.md) - [Bakery-Scented Candles](https://www.trendhunter.com/trends/mornings-at-levain-candle.md) - [Snack Cake-Scented Candles](https://www.trendhunter.com/trends/little-debbie-x-goose-creek-candles.md) - [Food-Inspired Novelty Candles](https://www.trendhunter.com/trends/house-of-savage.md) - [Smoky Dessert Candles](https://www.trendhunter.com/trends/banana-pudding-candle.md) - [Cafe-Inspired Candle Collections](https://www.trendhunter.com/trends/diptyque-x-caf-verlet.md) - [QSR Coffee-Based Fragrant Candles](https://www.trendhunter.com/trends/homesick-x-dunkin-donuts.md) - [Sunshine-Inspired Candles](https://www.trendhunter.com/trends/sensory-candle.md) - [Baked Goods-Inspired Candles](https://www.trendhunter.com/trends/goose-creek-x-pillsbury.md)