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# Advisory Rapper Garments
The Don't Drake & Drive Shirt Keeps Your Safety in Mind

By Vasiliki Marapas | Published 2014-10-17 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/dont-drake-drive
References: [shop.nylon](http://shop.nylon.com/collections/whats-new/products/dont-drake-drive) & [nalalosangeles](http://nalalosangeles.com/)

The Don't [Drake & Drive sweater](https://www.trendhunter.com/trends/bravado-x-dmx) by Nala Los Angeles offers some very good advice.

The Canadian rapper is known for his hyper-emotional lyrics lamenting lost love, jealousy and betrayal. Some of these lyrics are bound to hit close to home. I mean, is it even possible to listen to a Drake song without thinking of your ex? And your ex is definitely not someone you should be thinking of while you're behind the wheel. You're bound to get tearful -- or angry -- and neither emotion is conducive to road safety.

Drake is one of those artists who is best enjoyed curled up in bed, with a [glass of wine](https://www.trendhunter.com/trends/winter-water-safety) by your side and your ex's new girlfriend's [Facebook](https://www.trendhunter.com/trends/rival-peak) profile open in front of you. So safety first! Don't Drake and Drive.

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 25% | Activity: 2% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor)

## Key Themes

### What's Driving This Trend

- **Rapper-inspired Garments:** Opportunity to create clothing and accessories that pay homage to popular rap artists.
- **Safety-conscious Fashion:** Innovation in clothing that promotes safety, such as the Don't Drake & Drive shirt.
- **Emotional Lyrics Impact:** Exploring how lyrics in music can evoke strong emotions and influence behavior, as seen with Drake's songs.

### Who This Affects Most

- **Apparel:** Potential for clothing brands to collaborate with musicians and create merchandise inspired by their lyrics.
- **Automotive:** Opportunity for car companies and road safety organizations to partner with artists to raise awareness about responsible driving.
- **Music Streaming:** Growth in platforms that curate music playlists based on moods and emotions, allowing listeners to experience different feelings while driving.

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