# Honey-Infused Hair Masks Briogeo Debuted the Don't Despair, Repair! Moisturizing Conditioning Mask By Grace Mahas | Published 2019-10-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/dont-despair References: [sephora](https://www.sephora.com/ca/en/product/don-t-despair-repair-honey-moisture-deep-conditioning-mask-P449135) & [briogeohair](https://briogeohair.com/products/dont-despair-repair-honey-moisture-deep-conditioning-mask) Briogeo's Don't Despair, Repair! moisturizing conditioning mask was designed for individuals with hair that's been [damaged from excessive styling](https://www.trendhunter.com/trends/repairing-hair-mask). The hair product is "infused with [organic, unpasteurized honey](https://www.trendhunter.com/trends/honey-water-moisture-leavein-cream), delivering superior humectant properties for even more moisture." The Don't Despair, Repair! moisturizing conditioning mask also boasts rosehip oil and algae extract for superior hydration and nourishment. Moreover, the product is cruelty-free, gluten-free, sulfate-free, paraben-free, phthalates-free, and is sent in recyclable packaging. It works well with all hair types and textures and should be used after shampooing. To use the product, massage evenly into your hair and let sit for five to ten minutes before rinsing. Consumers can purchase this [ultra-hydrating hair product](https://www.trendhunter.com/trends/hydrating-leavein-hair-treatment) online or in select retailers. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 20% | Activity: 13% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Organic Hair Products:** Opportunity to develop hair care products that use organic ingredients for superior hydration and nourishment. - **Eco-friendly Packaging:** Opportunity to create hair care products with recyclable packaging to appeal to environmentally conscious consumers. - **Damage Repair Solutions:** Opportunity to innovate new hair masks and treatments specifically designed to repair and restore damaged hair from excessive styling. ### Where This Applies - **Beauty and Personal Care:** Disruptive innovation opportunities in this industry involve developing organic hair care products and eco-friendly packaging solutions. - **Sustainable Packaging:** Opportunity to revolutionize the packaging industry by creating recyclable and environmentally friendly packaging materials for various products. - **Haircare and Styling:** Opportunity to create innovative hair care products and treatments that target and repair damaged hair caused by excessive styling. ## Related on Trend Hunter - [Honey-Infused Hair Conditioners](https://www.trendhunter.com/trends/honey-water-moisture-conditioner.md) - [Honey-Infused Shampoos](https://www.trendhunter.com/trends/honey-infused-shampoo.md) - [Celebrative Hair Masks](https://www.trendhunter.com/trends/birthday-cake-scent.md) - [Honey-Infused Shampoos](https://www.trendhunter.com/trends/honey-water-moisture-restoring-shampoo.md) - [Birthday Cake-Inspired Hair Masks](https://www.trendhunter.com/trends/vanilla-birthday-cake-scent.md) - [Highly Hydrating Hair Masks](https://www.trendhunter.com/trends/hydrating-hair-mask1.md) - [Vegan Hair-Conditioning Masks](https://www.trendhunter.com/trends/to-the-rescue-treatment-mask.md) - [Naturally Powered Repair Masks](https://www.trendhunter.com/trends/repair-mask.md) - [Damage Protection Hair Masks](https://www.trendhunter.com/trends/repairing-hair-mask.md)