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# Charming House-Shaped Cushions
The House Floor Cushion from Donna Wilson is Handmade in Scotland

By Jana Pijak | Published 2020-11-24 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/donna-wilson
References: [donnawilson](https://www.donnawilson.com/product/house-floor-cushion)

The House Cushion from Donna Wilson is a charming decor accent that is designed for children but sure to appeal to adults alike. The whimsical cushion resembles a children's illustration that is supersized into a giant floor cushion design that can be used as [added seating](https://www.trendhunter.com/trends/palma-pouf) or as a [sofa or bed accent piece](https://www.trendhunter.com/trends/roundish-bed).

Donna Wilson has been "designing, manufacturing and distributing her curious creatures, luxurious [lambswool cushions](https://www.trendhunter.com/trends/pillow-cover), knitwear and ever-expanding collection of home accessories since 2003" and is known for fusing the imaginative with the functional.

Her House Cushion is made from 100% lambswool and is handknitted in Scotland. The zip-fastened home accessory is stuffed with a duck feather cushion for maximum comfort and is available on Donna Wilson's webshop now.

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 82% | Activity: 90% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Handmade Home Decor:** Opportunity for businesses to explore the market for unique and handmade home decor items like the House Cushion.
- **Whimsical Design:** Potential for companies to develop products with whimsical designs that appeal to both children and adults, like the oversized House Cushion.
- **Functional Decor Accents:** Disruptive innovation opportunity for businesses to create functional decor accents that serve multiple purposes, such as the House Cushion doubling as seating or as a sofa or bed accent piece.

### Who This Affects Most

- **Home Furnishings:** An industry that can capitalize on the demand for unique and handmade home decor items, like the House Cushion.
- **Children's Products:** Opportunity for businesses specializing in children's products to incorporate whimsical designs, like the oversized House Cushion, into their product offerings.
- **Interior Design:** Disruptive innovation opportunity for interior designers to incorporate functional decor accents, such as the House Cushion, that serve multiple purposes in their designs.

## Related on Trend Hunter

- [Oversized Hollow Pillow Designs](https://www.trendhunter.com/trends/floof-snuggle-sack-and-floor-pillow.md)
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