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# Celebrity-Made Metaverse Experiences
The 'House Party' Game Partnered with 'Doja Cat' on Content

By Colin Smith | Published 2022-03-11 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/doja-cat-avatar
References: [hypebae](https://hypebae.com/2022/3/doja-cat-house-party-metaverse-video-game-character-release-info) & [instagram](https://www.instagram.com/houseparty_game/)

'House Party,' the social experience-focused [Metaverse](https://www.trendhunter.com/trends/zepeto-1) game, has partnered up with Doja Cat to create a [virtual Doja Cat avatar](https://www.trendhunter.com/trends/kim-kardashian-fortnite) as well as a story pack surrounding the superstar. The avatar is a virtual reimagining of Doja Cat herself where she is depicted wearing three different outfits. These outfits include a stage outfit, a bikini, and a black dress.

As part of this content expansion, House Party players will be able to interact with Doja Cat's avatar while progressing through a story. This interaction includes the ability to virtually flirt with and romance the in-game Doja Cat. Additionally, as part of this partnership between House Party and Doja Cat, a portion of the proceeds gained from sales of the game will go to the 'ACFS' charity, which was selected by Doja Cat herself.

Image Credit: House Party Game, Doja Cat

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 24% | Activity: 66% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games)

## Key Themes

### Key Themes Behind This Trend

- **Metaverse Celebrity Collaborations:** Collaborating with celebrities to create virtual representations and stories within Metaverse experiences can create new opportunities for social interaction and charitable giving.
- **Interactive Storytelling in Metaverse Games:** Incorporating interactive storylines and opportunities for in-game romance can enhance the immersive experiences within Metaverse games and attract new audiences.
- **Charitable Giving in Metaverse Experiences:** Partnering with charitable organizations and donating a portion of proceeds from Metaverse experiences can promote social responsibility and give users a sense of purpose beyond entertainment.

### Where This Applies

- **Gaming:** Innovative collaborations between gaming companies and celebrities in Metaverse spaces can drive user engagement and create new monetization opportunities.
- **Entertainment:** Integrating celebrity collaborations and interactive storytelling into Metaverse experiences can expand the entertainment industry's reach and revenue streams.
- **Nonprofit / Social Impact:** Partnering with Metaverse experiences and gaming companies can create new donation opportunities and attract younger audiences passionate about social good.

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