# Scratch-Made Canned Cocktail Collections The Dogfish Head Cocktails Come in Three Flavor Options By Michael Hemsworth | Published 2021-04-16 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/dogfish-head-cocktails References: [drinkhacker](https://www.drinkhacker.com/2021/04/14/review-dogfish-head-whiskey-sour-vodka-soda-and-vodka-lemonade/) & [dogfish](https://www.dogfish.com/) The [Dogfish](https://www.trendhunter.com/trends/strawberry-lime-tequila-margarita) Head cocktails are a product range from the Delaware-based brewery that is focused on offering access to premium alcoholic refreshments in a simple, no-nonsense manner. The cocktails come in three varieties including Blueberry Shrub Vodka Soda, Cherry Bergamot Whiskey Sour and [Strawberry and Honeyberry Vodka Lemonade](https://www.trendhunter.com/trends/good-boy-vodka-lemonade). Each of the cocktails feature a 7% ABV and highlight natural flavors along with added juices in each of the recipes. The Dogfish Head cocktails are available for purchase a price point of $14 for a four-pack of 12-ounce cans and highlight flavor experiences that mimic the flavor of [bartender-made refreshments](https://www.trendhunter.com/trends/canned-coppa-cocktails). This follows on the continued popularity of personal, at-home occasions as consumers seek out simpler ways to enjoy high-quality libations without heading to the bar. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 34% | Activity: 20% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Canned Craft Cocktails:** There is an opportunity for craft breweries and spirit companies to create their own range of canned cocktails concentrating on natural flavors and a premium taste experience. - **At-home Bartending:** The popularity of personal, at-home occasions is growing, representing a forceful opportunity for companies to offer products that provide a bar-grade experience in a simple, no-nonsense manner. - **Playful Chromatic Cans:** A chance for canned cocktail companies to design their cans with innovative packaging designs that will be eye-catching, abstract and tell a story. ### Sectors Adopting This - **Craft Breweries:** Craft breweries can tap into the ever-growing cocktail market, with an emphasis on canned, premium cocktails. - **Spirit Companies:** Spirit companies can expand their growth in the current market by producing ready-to-drink canned cocktails featuring natural flavors and ingredients, which allow consumers to experience the craft cocktail trend in a simple, approachable way. - **Packaging Companies:** Packaging companies can take advantage of the opportunity to innovate and provide eco-friendly, sleek designs, that will reflect the intended product's brand values and flavor experience. ## Related on Trend Hunter - [Culinary-Crafted Cocktails](https://www.trendhunter.com/trends/crush-cocktails.md) - [High-ABV RTD Cocktails](https://www.trendhunter.com/trends/dogfish.md) - [Strawberry Lime Tequila Margaritas](https://www.trendhunter.com/trends/strawberry-lime-tequila-margarita.md) - [Updated Canned Cocktail Lines](https://www.trendhunter.com/trends/canned-cocktail-line.md) - [Crafty Canned Cocktails](https://www.trendhunter.com/trends/crafty-canned-cocktail.md) - [Bar-Quality Canned Cocktails](https://www.trendhunter.com/trends/wonderland-cocktails.md) - [Bar-Quality Canned Cocktails](https://www.trendhunter.com/trends/wonderland-canned-cocktails.md) - [Canned Carolina Spirit Cocktails](https://www.trendhunter.com/trends/friend-of-the-devil-canned-cocktails.md) - [Freshly Squeezed Fruit Cocktails](https://www.trendhunter.com/trends/craftwell-cocktails.md)