# Deodorizing Dog Wipes Top Paw's Lemon Verbena Bergamont Wipes Cleanse and Scent a Pet's Coat By Laura McQuarrie | Published 2017-02-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dog-wipes References: [petsmart](http://www.petsmart.com/dog/supplies-and-training/grooming-supplies/colognes-and-deodorant/top-pawandtrade-lemon-verbena-bergamont-deodorizing-dog-wipes-12657.html?cgid=100099) The 'Lemon Verbena Bergamont Deodorizing Dog Wipes' from Top Paw offer a unique way to quickly refresh a pet's coat, without the need to give them a bath. Just like the kind of wipes that people are used to using for kids and babies, the [ultra-deodorizing wipes](https://www.trendhunter.com/trends/ultimate-fresh-hygiene-wipes) are pre-moistened for effortless wiping. The odor-neutralizing wipes are said to use an "exclusive odor neutralizing ingredient that encapsulates and eliminates odors at the molecular level." As well as providing specific help with controlling pet odors, the product is also useful for the [control of shedding](https://www.trendhunter.com/trends/woof-gang-cosmetics), which reduces allergens in the home and simplifies the job of cleaning up after a pet that is constantly leaving behind fur. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 55% | Activity: 43% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### What Makes This Trend Stand Out - **Deodorizing Pet Products:** Opportunity for developing innovative pet products that offer convenience and odor elimination without the need for a bath. - **Odor-neutralizing Wipes:** Potential to create wipes with exclusive odor neutralizing ingredients that eliminate odors at the molecular level. - **Shedding Control Solutions:** Disruptive innovation opportunity in developing products that effectively control shedding, reduce allergens, and simplify cleaning. ### Sectors Adopting This - **Pet Care Industry:** Opportunity for pet care companies to expand their product lines and offer convenient and effective deodorizing solutions. - **Cleaning Product Industry:** Potential for cleaning product companies to develop innovative wipes with odor-neutralizing ingredients that cater to pet owners. - **Allergy Control Industry:** Disruptive innovation potential for companies in the allergy control industry to create shedding control solutions that reduce allergens in the home. ## Related on Trend Hunter - [Deodorizing Dog Shampoos](https://www.trendhunter.com/trends/dogtopia-spa.md) - [Moisturizing Dog Grooming Wipes](https://www.trendhunter.com/trends/earthbath.md) - [Hypoallergenic Dog Wipes](https://www.trendhunter.com/trends/hypoallergenic-dog-wipes.md) - [Thickly Textured Pet Wipes](https://www.trendhunter.com/trends/white-tea-basil.md) - [Plant-Based Dog Wipes](https://www.trendhunter.com/trends/plantbased-dog-wipes.md) - [Science-Backed Odor Removers](https://www.trendhunter.com/trends/sciencebacked-odor-removers.md) - [Canine-Targeted Dental Wipes](https://www.trendhunter.com/trends/oh-normans.md) - [Odour-Neutralizing Wipes](https://www.trendhunter.com/trends/andrex-ultimate.md) - [Organic Pet Dry Shampoos](https://www.trendhunter.com/trends/honest-paws.md)