# Canine Courier Backpacks These Dog Packs Let Your Dog Do Some of the Heavy Lifting By Jonathon Brown | Published 2012-12-13 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/dog-packs References: [blessthisstuff](http://www.blessthisstuff.com/stuff/living/misc-living/dog-packs-by-ruffwear/) Why not strap your dog into one of these Dog Packs and let him/her carry some of the load on your next hike? Before anyone starts protesting about animal cruelty, these Dog Packs are designed to hold only a quarter of a dog's body weight. Hence, if your dog weights 50 lbs, you probably don't want to put anything that weights more than 10 lbs into the Dog Packs. This product comes from [Ruffwear](https://www.trendhunter.com/trends/ruffwear-meadow-stream-collection) and has several different pockets to store things like pick up bags, water, toilet paper or a flashlight. The Dog Packs also are designed with safety in mind in the form of [reflectors on each side](https://www.trendhunter.com/trends/canine-unit). These will help keep the dog visible to motorists. The Dog Packs sell for $79.95. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 51% | Activity: 73% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### What's Driving This Trend - **Pet Backpacks:** Designing backpacks for pets can be a new trend for pet accessories industry. - **Sustainable Pet Products:** Using sustainable materials for making pet products can be a disrupting trend for pet accessories industry. - **Smart Pet Accessories:** Designing smart backpacks which can notify the owner about the dog’s health can be a new trend for pet accessories industry. ### Who This Affects Most - **Pet Accessories Industry:** Using innovative designs for pet accessories and expanding the product line can increase revenue. - **Outdoor Adventure Industry:** Marketing to outdoor enthusiasts can be a new target audience for outdoor adventure industries. - **E-commerce Industry:** Collaborating with innovative companies which make pet accessories can increase the sales of e-commerce companies. ## Related on Trend Hunter - [Pet-Catered First Aid Kits](https://www.trendhunter.com/trends/wolf-pack.md) - [Small Pet Carrier Enclosures](https://www.trendhunter.com/trends/fenced-traveling-backpack.md) - [First-Aid Dog Collars](https://www.trendhunter.com/trends/uncharted-supply-wolf-pack.md) - [Outdoor Dog Gear](https://www.trendhunter.com/trends/backcountry.md) - [Back-Borne Bike Harnesses](https://www.trendhunter.com/trends/bike-harness.md) - [Portable Pet Shelter Backpacks](https://www.trendhunter.com/trends/travel-habitat.md) - [Trail-Ready Retro-Style Backpacks](https://www.trendhunter.com/trends/topo-designs-rover-trail-pack.md) - [Dog Walker Fanny Packs](https://www.trendhunter.com/trends/walktail-capsule-collection.md) - [Dog-Targeted Hydration Packs](https://www.trendhunter.com/trends/drinks-for-dog-health.md)