# Design-Centric Dog Crates Chasing Monkey's 'PAWD' Reinvents the Utilitarian Wire Pet Crate By Laura McQuarrie | Published 2018-03-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dog-crates References: [dog-milk](https://dog-milk.com/pawd-dog-den-from-chasing-monkey/) & [kickstarter](https://www.kickstarter.com/projects/435638876/pawd-pet-space-reinvented) Dog crates are essential for households that do not yet have fully trained pets, but for the most part, their utilitarian wireframe designs can be an eyesore in an otherwise beautifully designed home interior. With its campaign on [Kickstarter](https://www.trendhunter.com/trends/outtask-jessigo-outdogs-airpad) for PAWD, Chasing Monkey is out to change this by introducing an [aesthetically pleasing alternative](https://www.trendhunter.com/trends/karim-rashid-for-ubbi) to run-of-the-mill [dog crates](https://www.trendhunter.com/trends/dog-hut-bed). PAWD offers a modern, design-centric take on the classic dog crate that also introduces other benefits for pets and their owners, such as a form that adapts as a pet ages, as well enhanced safety features. The PAWD crates are made with Polypropylene, which is a material that's lightweight, durable and makes it possible for the sides to be decorated with fun patterns to add visual interest to the home. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 24% | Activity: 71% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### Key Themes Behind This Trend - **Design-centric Pet Products:** There is a growing trend in the pet industry towards design-centric products that offer both functionality and aesthetic appeal. - **Customized Pet Solutions:** As pet owners increasingly treat their pets like family members, there is a trend towards customized solutions that cater to the specific needs of each pet. - **Smart Pet Products:** Technology is being integrated into pet products, allowing for improved safety features and more personalized experiences for pets and their owners. ### Where This Applies - **Pet Industry:** The pet industry is constantly evolving to meet the needs of pet owners, and design-centric products like PAWD could be a disruptive innovation opportunity for companies in this industry. - **Home Decor Industry:** As pet owners prioritize aesthetic appeal in pet products, there is an opportunity for companies in the home decor industry to partner with pet product manufacturers or create their own design-centric pet products. - **Materials Industry:** With the use of Polypropylene in the PAWD crates, there is an opportunity for materials companies to explore innovative solutions for durable and lightweight materials that also offer aesthetic appeal. ## Related on Trend Hunter - [Stylish Multi-Functional Pet Carriers](https://www.trendhunter.com/trends/multifunctional-pet-carrier.md) - [Workplace-Friendly Doghouses](https://www.trendhunter.com/trends/barc-dog-kennel.md) - [Thoughtfully Designed Pet Carriers](https://www.trendhunter.com/trends/crispin-pet-travel-crate.md) - [Chic Plywood Dog Houses](https://www.trendhunter.com/trends/wooffy.md) - [Rollable Bell-Shaped Dog Kennels](https://www.trendhunter.com/trends/poochchair.md) - [Dual-Purpose Side Tables](https://www.trendhunter.com/trends/dog-crate-and-end-table.md) - [Aluminum-Based Dog Crates](https://www.trendhunter.com/trends/impact-dog-crates.md) - [Minimal Sustainable Pet Designs](https://www.trendhunter.com/trends/biting-edge.md) - [Integrated Pet Furniture Lines](https://www.trendhunter.com/trends/modern-pet-furniture-l.md)