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# Celebratory Canine Meals
This Dog Birthday Set from Lily's Kitchen Includes Treats and a Card

By Laura McQuarrie | Published 2017-05-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/dog-birthday
References: [lilyskitchen](https://www.lilyskitchen.co.uk/products/dog/all/item/birthday-surprise-for-dogs?utm_source=LilysKitchenNews&utm_medium=email&utm_campaign=BirthdayTinFollowupDog12052017)

To help pet owners celebrate their beloved four-legged friends, [Lily's Kitchen](https://www.trendhunter.com/trends/halloween-pet-foods) launched a festive dog birthday kit.

The 'Birthday Surprise for Dogs' includes a can of Birthday Surprise steak dinner, baked organic farmhouse cheese and apple treats, as well as a [birthday card for one's canine companion](https://www.trendhunter.com/trends/national-dog-days). The main course takes inspiration from a steak frites dinner, giving dogs a taste of real steak, potatoes, herbs and broccoli. As with all of its dog meals and treats, Lily's Kitchen excludes fillers, processed ingredients and artificial additives from its formulas. All of these treats are packaged in a beautifully designed box that was illustrated by hand.

The kit also includes a set of four invitations that can be sent out to extend a dog's birthday celebrations.

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 22% | Activity: 9% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets)

## Key Themes

### What Makes This Trend Stand Out

- **Festive Pet Meals:** Opportunities to create more celebratory pet meal sets for special occasions such as Christmas and Thanksgiving.
- **Humanized Pet Products:** Potential for more human-like pet meals to enhance pet-human relationships.
- **Hand-illustrated Packaging:** More hand-illustrated packaging for pet food products to enhance the aesthetic value of the product.

### Sectors Adopting This

- **Pet Food Industry:** Opportunities to create more variety in pet meal sets and make them cater to special occasions.
- **Pet Products Industry:** Potential for more pet products that target pet-human relationships.
- **Packaging and Design Industry:** Opportunities for more visually appealing and aesthetically pleasing packaging designs for pet food products.

## Related on Trend Hunter

- [Wintery Pet Product Ranges](https://www.trendhunter.com/trends/lilys-kitchen.md)
- [Dog-Friendly Cake Bites](https://www.trendhunter.com/trends/ultimate-celebration-cake-bites.md)
- [High-Quality Halloween Pet Foods](https://www.trendhunter.com/trends/halloween-pet-foods.md)
- [Dog-Friendly Valentine's Gifts](https://www.trendhunter.com/trends/valentines-day-selection-box.md)
- [Dog Birthday Cake Toys](https://www.trendhunter.com/trends/dog-birthday-cake-toy.md)
- [Dog-Friendly Cake Mixes](https://www.trendhunter.com/trends/cake-mixes-for-dogs.md)
- [Dog-Friendly Superfood Sprinkles](https://www.trendhunter.com/trends/sprinkles-for-dogs.md)
- [Holiday-Ready Dog Treat Boxes](https://www.trendhunter.com/trends/dog-treat-box.md)
- [Heart-Shaped Functional Treats](https://www.trendhunter.com/trends/lovestruck-lamb.md)
