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# Charitable Puppy Prints
With Relish 'Dog Bingo' Series Raise Awareness of Animal Shelters

By Katherinev123 | Published 2011-11-28 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/dog-bingo
References: [thedrum](http://www.thedrum.co.uk/news/2011/11/25/dog-bingo-prints-created-relish) & [designweek](http://www.designweek.co.uk/home/blog/a-dog-print-is-for-life-not-just-for-christmas/3032203.article)

UK-based branding and design firm With Relish has created a cute series of puppy portraits called 'Dog Bingo.'

Created to raise funds and awareness for [animal rescue shelters](https://www.trendhunter.com/trends/shelters-united) as well as The Mayhew Animal Home in London, the Dog Bingo print series was made using a converted mangle printing press and lino blocks, each of which has the image of different dog. According to The Drum, the design team rearranged the lino blocks for each print so that no two prints are the same.

The adorable Dog Bingo print series was inspired by all the [dogs the With Relish team encountered](https://www.trendhunter.com/trends/dogust-campaign) while walking its studio dog, Pip, around in local parks. Pip was one of the dogs rescued and rehabilitated by the Mayhew Animal Home, and the number of lino blocks used so far (12) represents the number of dogs With Relish encountered on these walks.

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 11% | Activity: 20% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism)

## Key Themes

### What Makes This Trend Stand Out

- **Charitable Art:** Opportunity for businesses to create art collections or collaborations that raise funds and awareness for charitable causes.
- **Customized Prints:** Potential for businesses to offer personalized, one-of-a-kind printed products using unique printing techniques.
- **Animal Advocacy:** Growing trend of businesses using their platforms to support animal rescue shelters and promote animal welfare.

### Sectors Adopting This

- **Branding and Design:** Disruptive innovation opportunity for design firms to create unique art pieces that support charitable causes.
- **Printing and Publishing:** Opportunity for printing companies to offer specialized printing services using alternative methods and materials.
- **Nonprofit and Animal Welfare:** Potential for animal rescue shelters and nonprofits to collaborate with businesses for fundraising and awareness campaigns.

## Related on Trend Hunter

- [Dog-Themed Puzzles](https://www.trendhunter.com/trends/dogthemed-puzzle.md)
- [Dog Rescue-Supporting Beers](https://www.trendhunter.com/trends/american-lager.md)
- [Charitable Heart-Shaped Dog Treats](https://www.trendhunter.com/trends/denzels-battersea-hearts.md)
- [Pet Shelter-Supporting Beers](https://www.trendhunter.com/trends/petshelter-american-lager.md)
- [Insurance Brand Beers](https://www.trendhunter.com/trends/fetch-pale-ale.md)
- [Rescue Pet-Supporting Campaigns](https://www.trendhunter.com/trends/cadbury-bunny-tryouts.md)
- [Brewery-Backed Dog Merchandise](https://www.trendhunter.com/trends/brewdog-1.md)
- [Adoptable Playlists Pet Ads](https://www.trendhunter.com/trends/adoptable-playlists.md)
- [Artful Elevated Litter Boxes](https://www.trendhunter.com/trends/doggy-bathroom-1.md)
