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# Sci-Fi Commemorative Cups
Collect All 12 of these Doctor Who 50th Anniversary Mugs

By Gil Cohen | Published 2013-03-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/doctor-who-50th-anniversary
References: [thatsnerdalicious](http://www.thatsnerdalicious.com/caffeine/doctor-who-50th-anniversary-travel-mug-set) & [thinkgeek](http://www.thinkgeek.com/product/f2af/)

2013 marks the year of the Doctor Who 50th anniversary, which the Sci-Fi nerds at ThinkGeek have decided to celebrate with 12 collectable Doctor Who mugs.

The show has undergone so many seasons and changes, including completely different actors and characters in every new version. Each of these mugs has one of the doctor's faces on the one side, and the TV show logo from that actor's season. Collect all 12 for a complete set, but the catch is that they are only being released one by one each month. There are currently three to choose from, you can either get them all, pick your favorite, or wait for the rest of them to come out throughout the year.

Celebrate the Doctor Who 50th anniversary with a new mug.

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 1% | Activity: 5% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Collectable Sci-fi Merchandise:** Disruptive innovation opportunity: Create a subscription service for collectable merchandise that releases limited edition items monthly.
- **Nostalgic TV Show Memorabilia:** Disruptive innovation opportunity: Develop an online marketplace for collectors to buy, sell, and trade nostalgic TV show memorabilia.
- **Limited Edition Collectibles:** Disruptive innovation opportunity: Collaborate with popular TV shows to create limited edition collectible items that drive customer engagement and loyalty.

### Where This Applies

- **E-commerce:** Disruptive innovation opportunity: Implement augmented reality technology to enhance the online shopping experience for collectable merchandise.
- **Entertainment:** Disruptive innovation opportunity: Utilize blockchain technology to create a decentralized platform for buying and selling TV show memorabilia.
- **Subscription Services:** Disruptive innovation opportunity: Integrate machine learning algorithms to personalize the selection of collectibles in a subscription service.

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