# YouTuber Burrito Promotions Chipotle is Celebrating National Burrito Day with the Dobrik Burrito By Michael Hemsworth | Published 2019-04-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dobrik-burrito References: [chewboom](https://www.chewboom.com/2019/04/04/chipotle-unveils-new-dobrik-burrito-offers-free-delivery-on-orders-10-or-more-on-april-4-2019/) & [chipotle](https://www.chipotle.com) The Dobrik Burrito has been announced by [Chipotle](https://www.trendhunter.com/trends/chipotle-and-doordash) as a celebratory new menu option for National Burrito Day that has been created in partnership with [YouTuber](https://www.trendhunter.com/trends/meat-snacking-range) David Dobrik. The burrito consist of a soft flour tortilla filled with black beans, brown rice, chicken, two scoops of corn salsa, mild salsa a sprinkle of cheese and guacamole on the side for dipping. Consumers can order the burrito via the Chipotle app or [DoorDash](https://www.trendhunter.com/trends/loaded-fry-burritos) and will receive free delivery on orders of $10 or more on April 4 (National Burrito Day). The Dobrik Burrito is a limited-time offering that will only be available from Thursday, April 4 through Sunday, April 7 and is sure to be a hit amongst fans of the namesake social media vlogger. Image Credit: Chipotle ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 56% | Activity: 87% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Youtuber Food Collaborations:** Opportunity for influencers to collaborate with food brands and create innovative menu items with a personalized touch. - **Limited-time Menu Offerings:** Creating a sense of urgency and exclusivity in menu items to drive interest and sales among consumers. - **Delivery Promotions:** Offering incentives for online delivery orders to increase convenience and boost sales through digital channels. ### Where This Applies - **Fast Food:** Fast food chains can partner with popular social media influencers to create buzz around limited-time menu offerings and increase foot traffic to locations. - **Delivery Services:** Delivery services can partner with restaurants to offer limited-time promotions and drive online sales during specific promo periods. - **Influencer Marketing:** Influencers can expand their reach and monetize their personal brands by collaborating with food brands on unique and exclusive menu items. ## Related on Trend Hunter - [Complimentary Quesadilla Promotions](https://www.trendhunter.com/trends/chipotle-and-doordash.md) - [Influencer-Crafted Burritos](https://www.trendhunter.com/trends/karl-jacobs-burrito.md) - [Viral Grilled Cheese Burritos](https://www.trendhunter.com/trends/grilled-cheese-buritto.md) - [Rewarding Online Burrito Games](https://www.trendhunter.com/trends/burrito-vault-game.md) - [Promotional Burrito-Celebrating Campaigns](https://www.trendhunter.com/trends/national-burrito-day.md) - [Digital-First Scavenger Hunts](https://www.trendhunter.com/trends/chipotle-8.md) - [Cross-Recipe App-Only Quesadillas](https://www.trendhunter.com/trends/fajita-quesadilla.md) - [Complimentary Guacamole QSR Promotions](https://www.trendhunter.com/trends/chipotle-extra-day-promotion.md) - [Golden Olympic Burrito Promotions](https://www.trendhunter.com/trends/team-chipotle.md)