# Athlete-Inspired Wellness Studios Do Not Disturb is Set to Open in Ponce City Market, Atlanta By Kalin Ned | Published 2024-06-26 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/do-not-disturb1 References: [insider.fitt.co](https://insider.fitt.co/press-release/do-not-disturb-a-new-restorative-wellness-studio-to-open-at-ponce-city-market-spring-2024/)  Do Not Disturb is a new wellness studio founded by professional athletes Brandon and Bradley Chubb. This venture promises to offer a range of [advanced recovery services](https://www.trendhunter.com/trends/ammortal-chamber) to individuals. The amenities include saunas, steam rooms, massages, and chiropractic care. The 2,370-square-foot facility will feature private rooms for various therapies and a relaxation area designed to create a tranquil environment for guests. Do Not Disturb is a venture in making high-end recovery therapies accessible to a broader audience. The studio will offer one-hour sessions and membership options for unlimited access and discounts at partner businesses. The studio's focus on [holistic recovery and mental relaxation](https://www.trendhunter.com/trends/torontos-the-wellness-club) meets the growing demand for wellness services that cater to both physical and mental health. The accessibility of professional-grade recovery treatments, previously limited to athletes, is another significant draw. Image Credit: Do Not Disturb ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 10% | Activity: 16% | Freshness: 25% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### What's Driving This Trend - **Athlete-inspired Wellness:** Prominent athletes venturing into wellness studios broaden the appeal of high-end recovery services to the general public. - **Holistic Recovery Focus:** Centers that integrate both physical therapies and mental relaxation cater to the rising demand for comprehensive well-being solutions. - **Membership-based Wellness:** Offering membership options for unlimited access and partner discounts revolutionizes the traditional wellness studio model. ### Who This Affects Most - **Wellness and Recovery:** The creation of athlete-founded wellness centers highlights a growing segment within the health industry focused on advanced recovery techniques. - **Health Services:** Innovative health service models that blend physical therapies and mental relaxation are gaining traction in response to consumer demand. - **Fitness and Athletics:** Fitness and sports communities are exploring the commercial viability of extending professional-grade recovery services to a wider audience. ## Related on Trend Hunter - [Guest-Focused Commercial-Grade Wellness Equipment](https://www.trendhunter.com/trends/commercialgrade-wellness-equipment.md) - [Contrast Therapy Wellness Studios](https://www.trendhunter.com/trends/contrast-therapy2.md) - [Wellness-Focused Hotel Upgrades](https://www.trendhunter.com/trends/proper-hospitality.md) - [Athlete-Approved Recovery Programs](https://www.trendhunter.com/trends/mobility-and-recovery-program.md) - [Strategic NFL Hospitality Partnerships](https://www.trendhunter.com/trends/dallas-cowboys1.md) - [Comprehensive Wellness-Oriented Fitness Studios](https://www.trendhunter.com/trends/sweat-and-tonics.md) - [Wellness-Focused Venue Expansions](https://www.trendhunter.com/trends/anatomy-aventura.md) - [Luxurious Membership-Based Hotel Initatives](https://www.trendhunter.com/trends/proper-club.md) - [Experiential Wellness-Focused Pop-Ups](https://www.trendhunter.com/trends/while-on-earth1.md)