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# DNA Genealogy Service
Send in a DNA Sample to Track Your Ancestry

By Ben Preiss | Published 2007-06-18 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/dna-genealogy-cheek-cells-grow-roots
References: [news.yahoo](http://news.yahoo.com/s/ap/ancestry_sorenson_dna_ylt=AuxxJ9pW09I.QT0XC97pTGcWr7sF) & [sorensongenomics](http://www.sorensongenomics.com/latest_news.html)

Need to fill in some gaps in your family tree? Swipe a cotton swab across the inside of your cheek and send it, along with 200 bucks, to Sorenson Genomics and they will tease out your DNA and look for [DNA matches](https://www.trendhunter.com/trends/youorme) in Ancestry.com's 24,000 [genealogical databases](https://www.trendhunter.com/trends/jennieo-and-myheritage).

"DNA research becomes more meaningful to people searching for relatives as more people's DNA results become part of the database," said Sorenson Gemonics chief operating officer Doug Fogg.

**Implications** - The widespread adoption of the Internet has enabled millions of Web-connected citizens to access historical data. Genealogy websites meet our collective desire to rediscover family roots; constantly updated online databases facilitate this quest for information.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 9% | Activity: 29% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### What Makes This Trend Stand Out

- **Online Genealogy:** The rise of genealogy websites and online databases provides individuals with the opportunity to easily access and explore their family history.
- **DNA Testing:** The increased availability and affordability of DNA testing services enable individuals to uncover and verify their ancestral backgrounds with greater accuracy.
- **Data-driven Ancestry:** The integration of DNA and genealogical databases allows for more precise and detailed connections between individuals and their ancestors.

### Sectors Adopting This

- **Genealogy Services:** Genealogy companies have the opportunity to grow and innovate by offering convenient and comprehensive online platforms for tracing family history.
- **Biotechnology:** Biotech firms can capitalize on the growing demand for DNA testing services by developing advanced technologies that are more affordable, accessible, and provide more accurate results.
- **Technology Solutions:** Companies that specialize in data management and analysis can create innovative tools and platforms to enhance the integration and interpretation of DNA and genealogical data.

## Related on Trend Hunter

- [DNA Ancestry Tests](https://www.trendhunter.com/trends/dna-ancestry-test.md)
- [AI-Generated Genealogy Databases](https://www.trendhunter.com/trends/newspaper-collection.md)
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