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# Gold-Plated Drones
DirectDrones is Producing its DJI Phantom Drone in 24-Carat Gold

By Laura McQuarrie | Published 2016-10-26 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/dji-phantom-drone
References: [luxurylaunches](http://luxurylaunches.com/gadgets/fancy-a-gold-plated-dji-phantom-drone.php) & [toynews-online.biz](http://www.toynews-online.biz/news/read/dronesdirect-launches-20-000-gold-plated-drone/047594)

Now that consumers have been impressed for DirectDrones' [DJI](https://www.trendhunter.com/trends/dji-matrice-400) Phantom Drone for some time now, the UK brand is now producing a special 'DJI Phantom 4 Gold Edition.'

As its name suggests, the luxury drone is being produced in a [24-carat gold](https://www.trendhunter.com/trends/24k-gold-plated-toothbrush) and is equipped with a variety of impressive features. The drone comes with a remote controller, battery, a set of propellers and a companion storage bag, as well as other items such as a mobile phone holder. The drone also includes a [built-in camera](https://www.trendhunter.com/trends/dji-1) for capturing high-definition aerial shots.

The luxury gold drone boasts the ability to soar to heights of up to 2,000 meters or 6,500 feet, which outdoes most ordinary drones, which are only able of reaching about a maximum altitude of 400 feet.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 38% | Activity: 50% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### Why This Trend Is Growing

- **Luxury Drones:** The production of luxury drones, such as the DJI Phantom 4 Gold Edition, presents an opportunity for brands to cater to high-end consumers and tap into the luxury market.
- **Gold Plating Technology:** The use of 24-carat gold plating on consumer products like drones opens up possibilities for incorporating luxury materials and finishes into other electronic gadgets and accessories.
- **High-altitude Capability:** The development of drones with the ability to reach heights of up to 2,000 meters offers opportunities for applications such as aerial photography, surveillance, and environmental monitoring.

### Industries Being Reshaped

- **Consumer Electronics:** The production of luxury drones and the incorporation of gold plating technology create new opportunities for innovation in the consumer electronics industry.
- **Luxury Goods:** The introduction of a gold-plated drone highlights the potential for luxury brands to collaborate with technology companies and create exclusive and high-end products for affluent consumers.
- **Aerospace and Defense:** The advancement of high-altitude drones can benefit the aerospace and defense industry by providing more effective surveillance and reconnaissance capabilities.

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