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# DIY Car
Order This Kit and Build this Car

By Sugih Sutjiono | Published 2006-11-30 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/diy-car
References: [mitsuoka-motor](http://www.mitsuoka-motor.com)

Mitsuoka Motor from Japan introduces a new toy for DIY enthusiast. Say good-bye to boring old battery powered [Tamiya](https://www.trendhunter.com/trends/wild-one-max) [toy cars](https://www.trendhunter.com/trends/remotecontrolled-cars), the Mitsuoka K-1 Kit car can be taken for a drive on the public road after registration, so get your tools ready and start assembling!

**Implications** - The rise of environmentalism and the concurrent recession have enabled the growth of the [DIY movement](https://www.trendhunter.com/trends/diy-diwheel). Handy consumers are discovering that they can complete many projects on their own with the right tools and instruction. Companies can take advantage of this opportunity by creating flat-pack products for consumers to assemble on their own -- a method that targets this niche and saves on production costs.

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 89% | Activity: 71% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **DIY Cars:** There is an increasing trend in the DIY movement to build kit cars, providing opportunities for companies to create flat-pack products for consumers to assemble on their own.
- **Eco-friendly Cars:** The rise of environmentalism has enabled the growth of eco-friendly DIY cars, prompting companies to create innovative products that cater to this niche.
- **Registration-ready Kit Car:** The Mitsuoka K-1 Kit car can be taken for a drive on public roads after registration, providing opportunities for other companies to design and sell registration-ready kit cars.

### Where This Applies

- **Kit Car Industry:** The kit car industry has the potential to tap into the growing DIY and eco-friendly movements by creating innovative, registration-ready kit cars.
- **Automotive Accessories Industry:** Companies in the automotive accessories industry can target DIY enthusiasts by designing and marketing accessories specifically for kit cars.
- **DIY Product Industry:** Companies in the DIY product industry can expand their offerings to include flat-pack products for consumers to assemble on their own, catering to the growing DIY movement.

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