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# Excessive Style Editorials
‘Divine Power' in Dazed & Confused Celebrates Reckless Aban

By Ayman | Published 2009-03-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/divine-power-in-dazed-confused
References: [fashiontography.blogspot](http://fashiontography.blogspot.com/2009/03/lakshmi-menon-by-josh-olins-in-dazed.html) & [dazeddigital](http://www.dazeddigital.com/)

After delivering one of my [favorite editorials](http://www.trendhunter.com/trends/hedi-sliman-goes-west-for-vogue-hommes-japan) with Hedi Slimane, über stylist and fashion director Nicola Formichetti goes for a totally different look in the new April 2009 issue of Dazed & Confused magazine with photographer Josh Olins.

Dubbed ‘Divine Power,’ the cover and inside editorial with model Lakshmi Menon is exactly that--a showcase of the divine power of fashion.

There is nothing understated or coy about this editorial. It is a testament of the love of fashion in excess and abandon.

Check out our recent features with the exquisite styling of Nicola Formichetti. He’s the man of the moment!

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 63% | Activity: 32% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Excessive Style:** Opportunity for disruptive innovation: Creating bold and extravagant fashion designs to cater to consumers who embrace excessive and over-the-top style.
- **Divine Power:** Opportunity for disruptive innovation: Exploring fashion as a means of empowerment and self-expression, focusing on the transformative power it can have on individuals.
- **Fashion Editorials:** Opportunity for disruptive innovation: Pushing the boundaries of traditional fashion editorials by creating bold and unconventional visual narratives that captivate and inspire.

### Where This Applies

- **Fashion Industry:** Opportunity for disruptive innovation: Introducing cutting-edge technologies and sustainable practices to revolutionize the fashion industry and meet the demands of consumers looking for unique and environmentally friendly fashion.
- **Photography Industry:** Opportunity for disruptive innovation: Developing new techniques and approaches in fashion photography to create visually striking and captivating editorials that push artistic boundaries.
- **Magazine Publishing Industry:** Opportunity for disruptive innovation: Embracing digital platforms and interactive content to redefine the magazine publishing industry and provide readers with immersive and engaging editorial experiences.

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