# High End Fair Trade Quality Chocolate By Ty | Published 2007-04-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/divine-chocolate-high-end-fair-trade-quality-chocolate References: [divinechocolate](http://www.divinechocolate.com) Divine Chocolate - quality chocolate that improves the livelihood of small cocoa producers in West Africa - why wouldn't you buy this? The next time you are at Liberty in London, [Fair Do's Ltd](https://www.trendhunter.com/trends/tcho-lemon-twist) in Wales, or One World Shop in Scotland, pick up one of their chocolate bars. Go for the [dark chocolate](https://www.trendhunter.com/trends/biona-snacks) so you can enjoy health benefits while purchasing chocolate the socially responsible way. Stock up! [Starbucks](https://www.trendhunter.com/trends/starbucks-signature-chocolate) in the UK has begun to sell them as well - so when you need a MochaFrapaLatteChino, grab a Divine Chocolate bar to go! ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **High-end Fair Trade Chocolate:** Opportunity to disrupt the traditional chocolate industry by offering high-quality, ethically-sourced chocolate. - **Ethical Consumerism:** Tap into the growing trend of consumers seeking products that align with their values by offering fair trade chocolate options. - **Health-conscious Chocolate:** Offer consumers a guilt-free indulgence with health benefits by promoting dark chocolate with its antioxidant properties. ### Who This Affects Most - **Chocolate Manufacturing:** Opportunity to differentiate by producing high-end fair trade chocolate that appeals to socially conscious consumers. - **Retail and Distribution:** Create partnerships with retailers to expand the availability of fair trade chocolate in stores and online. - **Cafes and Coffee Shops:** Partner with coffee shops and cafes to offer fair trade chocolate options as a complement to their beverage menu. ## Related on Trend Hunter - [Ethical Hot Cocoa Mixes](https://www.trendhunter.com/trends/luxury-hot-chocolate-collection.md) - [Ethical Chocolate Bars](https://www.trendhunter.com/trends/up-up-ethical-chocolate-bars.md) - [Fairtrade Easter Candy Collections](https://www.trendhunter.com/trends/divine-easter-2024-collection.md) - [Decadent Dessert Bars](https://www.trendhunter.com/trends/the-dessert-bar.md) - [Luxury London Chocolate Shops](https://www.trendhunter.com/trends/love-cocoa-store.md) - [Premium Springtime Easter Chocolates](https://www.trendhunter.com/trends/divine-chocolate-easter-products.md) - [Heirloom Cocoa Bean Chocolates](https://www.trendhunter.com/trends/beyond-good-microbatch-collection.md) - [Traceable Cocoa Candy Bars](https://www.trendhunter.com/trends/biscuit-caramel-chocolate-bar.md) - [Columbian Chocolate Capsules](https://www.trendhunter.com/trends/sweetdreams.md)