# Desert-Rated Running Gear The District Vision + 2XU Collection Marks the Badwater 135 Footrace By Michael Hemsworth | Published 2024-07-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/district-vision-2xu-collection References: [highsnobiety](https://www.highsnobiety.com/p/2xu-district-vision-badwater-135/) & [districtvision](https://www.districtvision.com/shop/special-projects#2xu)  The District Vision + 2XU Collection has been created in celebration of the [Badwater](https://www.trendhunter.com/trends/badwater-135) 135 footrace that starts in California's Death Valley and finishes at the Mount Whitney trailhead to position it as desert-approved running gear. The collection includes [high-performance gear](https://www.trendhunter.com/trends/technical-running) approved by two-time Badwater winner Harvey Lewis and consists of nine pieces in total that includes the proprietary [blade-style sunglasses](https://www.trendhunter.com/trends/koharu-eclipse-s3) from District Vision. The materials used in the collection include the Payen Run four-way stretch fabric material alongside HeiQ Smart Temp technology that will automatically activate and deactivate cooling according to the wearer's body temperature. The District Vision + 2XU Collection is available now for runners to shop and is priced ranging from $69.99 to $499.99 with the sunglasses priced at $649.99. Image Credit: 2XU ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 71% | Activity: 67% | Freshness: 26% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### Why This Trend Is Growing - **High-performance Running Gear:** Advanced materials like HeiQ Smart Temp and Payen Run fabric offer adaptive cooling and enhanced flexibility for extreme conditions. - **Athlete-endorsed Collections:** Collaborations with elite athletes such as two-time Badwater winner Harvey Lewis provide credibility and real-world validation to sports gear. - **Specialized Sport Sunglasses:** Innovation in blade-style sunglasses offers runners enhanced visibility and protection in harsh desert environments. ### Industries Being Reshaped - **Sportswear:** The integration of temperature-regulating technologies into running gear presents new possibilities for performance wear. - **Eyewear:** The development of high-cost, performance-focused eyewear caters to niche athletic markets. - **Athlete-driven Products:** Creating products influenced by professional athletes can attract dedicated running enthusiasts seeking proven gear. ## Related on Trend Hunter - [Joint Technical Athletic Collection](https://www.trendhunter.com/trends/badwater-135.md) - [Architect-Honoring Running Gear](https://www.trendhunter.com/trends/bandit-running-summer-2026-collection.md) - [Earth-Toned Trail Runners](https://www.trendhunter.com/trends/district-vision-x-new-balance-trail-running-shoe.md) - [Performance-Based Running Collections](https://www.trendhunter.com/trends/bandit-winter-2024.md) - [Performance Running Apparel](https://www.trendhunter.com/trends/new-balance-x-dover-street-market.md) - [Aerospace-Grade Dynamic Eyewear](https://www.trendhunter.com/trends/district-vision-2.md) - [Empowering Ultra Marathon Collections](https://www.trendhunter.com/trends/flora-alpina.md) - [Trail Running Capsules](https://www.trendhunter.com/trends/driftform-collection.md) - [Winter Weather Running Gear](https://www.trendhunter.com/trends/tracksmith-no-days-off-ndo-collection.md)