# Disney Princess-Themed Aircrafts This Airline Design & Promotion is Inspired By Disney's 'Moana' By Rahul Kalvapalle | Published 2016-10-17 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/disney-princessthemed References: [khon2](http://khon2.com/2016/10/15/hawaiian-airlines-unveils-moana-theme-designed-plane/) & [hawaiianairlines](https://www.hawaiianairlines.com/Moana) Hawaiian Airlines has teamed up with the Walt Disney Studios to unveil a brand new trio of Disney princess-themed aircraft whose liveries are inspired by the upcoming animated adventure movie Moana, which follows the adventures of a Polynesian princess of the same name. In addition to featuring exterior designs inspired by Moana as well as three other key characters from the film, these aircraft also feature character-inspired artwork and decorations inside the aircraft cabin. What's more, Hawaiian Airlines' website is also running a caption contest that allows participants to potentially win prizes ranging from tickets to the film's premiere in Hollywood, California to airline miles. This Disney princess-themed aircraft design and contest is a great example of an airline looking to tackle the image of airline travel being hassle by instead making it a fun and entertaining experience dotted with pop culture references. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 51% | Activity: 77% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Themed Aircrafts:** Airline companies can design unique-themed aircrafts to create a fun and memorable experience for passengers, differentiating themselves from competitors. - **Pop Culture Influenced Promotions:** Companies can utilize pop culture references to attract a larger audience and increase engagement, as seen with Hawaiian Airlines and Disney’s Moana promotion. - **Internal Branding:** Incorporating creative branding and artwork on the interior of aircrafts can improve the customer experience and potentially increase brand loyalty. ### Sectors Adopting This - **Airlines:** Airlines can generate buzz and differentiate themselves with themed aircraft designs and promotions inspired by pop culture. - **Entertainment:** Collaborations with airlines for themed promotions can create new marketing opportunities and increase exposure for upcoming movies or TV shows. - **Graphic Design:** There’s potential for graphic designers and artists with experience in branding and advertising to contribute to the internal branding of aircrafts and other transportation vehicles. ## Related on Trend Hunter - [Customer-Centric Airline Upgrades](https://www.trendhunter.com/trends/hawaiian-airlines-unveils.md) - [Festival-Focused Airline Initiatives](https://www.trendhunter.com/trends/festival-season.md) - [Opulent Airline Kits](https://www.trendhunter.com/trends/hawaiian-airlines-1.md) - [Kid-Friendly Movie Meals](https://www.trendhunter.com/trends/ono-keiki-meal.md) - [Movie-Inspired Tropical Snacks](https://www.trendhunter.com/trends/walt-disney-world.md) - [Adventure-Themed Cruises](https://www.trendhunter.com/trends/disney-treasure.md) - [Kid-Focused Airline Gifts](https://www.trendhunter.com/trends/little-vip.md) - [Dairytale Bridal Tributes](https://www.trendhunter.com/trends/disney-wedding-dresses-1.md) - [Cartoon Hedgehog Airplane Designs](https://www.trendhunter.com/trends/airasia.md)