# Tree-Growing Movie Tickets Disney Nature Celebrates Earth Day 2009 with 'Earth' Documentary By TopDog | Published 2009-04-22 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/disney-nature-earth-day-2009 References: [associatedcontent](http://www.associatedcontent.com/article/1673001/earth_movie_celebrates_earth_day_under.html?cat=40) Disney is feeling more environmentally conscious this Earth Day. The release of [Disney Nature's](https://www.trendhunter.com/trends/avatar-the-way-of-water) motion picture 'Earth' is the first Disney documentary to be released under the new label, Disneynature. The film which utilizes images instead of celebrity endorsements focuses on [Polar](https://www.trendhunter.com/trends/polar-night-energy) bears, humpback whales and elephants. To keep with the spirit of Earth Day, Disney plans to plant a tree for every audience member that sees Earth on its opening weekend. Earth Day was the idea of late US senator Gaylord Nelson in 1969 and has since spread to 174 nations. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 34% | Activity: 78% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Eco-friendly Entertainment:** Increasing initiatives to spread environmental awareness through entertainment. - **Social Responsibility Programs:** Implementing social responsibility programs to connect with conscious customers. - **Nature-inspired Marketing:** Utilizing natural elements to market products/services. ### Where This Applies - **Film Industry:** Opportunities for the film industry to implement eco-friendly practices to minimize their carbon footprint. - **Tourism Industry:** Marketing eco-tourism as a socially responsible model to attract conscious travelers. - **Corporate Social Responsibility (CSR):** Encouraging CSR initiatives as a way to address environmental and social issues while connecting with customers. ## Related on Trend Hunter - [Virtual Fantasy-Themed Oceans](https://www.trendhunter.com/trends/avatar-the-way-of-water.md) - [Environmental Film Platforms](https://www.trendhunter.com/trends/patagonia-films.md) - [In-Game Tree-Planting Initatives](https://www.trendhunter.com/trends/match-masters.md) - [Celebratory Cinema Promotions](https://www.trendhunter.com/trends/national-cinema-day.md) - [Earth-Honoring AR Games](https://www.trendhunter.com/trends/regenerative-agriculture-experience.md) - [Massive Tree-Planting Initiatives](https://www.trendhunter.com/trends/national-forest-foundation.md) - [Immersive Nature Documentaries](https://www.trendhunter.com/trends/ecosphere-1.md) - [Carbon-Neutral LED Trees](https://www.trendhunter.com/trends/led-tree.md) - [Sustainable Kids Cartoon Capsules](https://www.trendhunter.com/trends/primark-2.md)