# Wearable Festival Gift Cards The Epcot International Food & Wine Festival had Disney Gift Cards By Joey Haar | Published 2017-02-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/disney-gift-cards References: [diszine](http://www.diszine.com/content/wearable-disney-gift-cards-available-at-2016-epcot-food-and-wine-festival) & [disneyparks.disney.go](https://disneyparks.disney.go.com/blog/2016/09/new-wearable-disney-gift-card-designs-available-at-2016-epcot-international-food-wine-festival/) The 2016 [Epcot International](https://www.trendhunter.com/trends/figment-popcorn-bucket) Food & Wine Festival featured countless delicacies and drinks, and the festival-themed [Disney](https://www.trendhunter.com/trends/starbucks-x-disney-collection) Gift Cards on offer there made it easier for attendees to take advantage of those goods. Activated for as little as $15, the Disney Gift Cards came with convenient wristband attachments or lanyards (depending on the type of card) to give those at the Epcot International Food & Wine Festival a more convenient way to explore the various items there. In terms of features, the Epcot International Food & Wine gift cards offered the same as a classic Disney Gift Card, giving attendees easy access to the products at all festival kiosks. What set them apart was their special, festival-themed design and the inclusion of a wristband strap to prevent people from having to dig through their wallets constantly. For collectors, the festival also had a limited-edition $200 card that came with a lanyard and a medallion. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 37% | Activity: 35% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Festival-themed Gift Cards:** Opportunity to create festival-themed gift cards with convenient wearable attachments for easy use at events. - **Convenient Payment Solutions:** Opportunity to develop payment solutions with wristband attachments or lanyards for hassle-free transactions. - **Limited-edition Collectible Cards:** Opportunity to create limited-edition gift cards with special designs and collectible features for enthusiasts. ### Industries Being Reshaped - **Event Ticketing:** Disruptive innovation opportunity for event ticketing companies to incorporate wearable gift cards for seamless onsite purchases. - **Payment Solutions:** Disruptive innovation opportunity for payment solution providers to create wearable payment options for enhanced convenience. - **Merchandise and Collectibles:** Disruptive innovation opportunity for merchandise and collectible companies to offer limited-edition gift cards with unique features. ## Related on Trend Hunter - [Modern Festival Activations](https://www.trendhunter.com/trends/coachella-experience.md) - [Festive Theme Park Tumblers](https://www.trendhunter.com/trends/starbucks-x-disney-collection.md) - [Holiday Gift Card Promotions](https://www.trendhunter.com/trends/gift-card-promotions.md) - [Exclusive Western-Inspired Activations](https://www.trendhunter.com/trends/amex-stagecoach-activation.md) - [Dragon-Shaped Popcorn Buckets](https://www.trendhunter.com/trends/figment-popcorn-bucket.md) - [Halloween-Themed Amusement Park Activations](https://www.trendhunter.com/trends/disneyland-resort.md) - [Phygital Greeting Cards](https://www.trendhunter.com/trends/gift-card-greetings.md) - [Rewarding Dining Gift Promotions](https://www.trendhunter.com/trends/crisp-green-wrap-up-wellness.md) - [Cartoon-Inspired Pizza Merchandise](https://www.trendhunter.com/trends/disney-eats-1.md)