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# Japanese Disney Backpacks
The Disney Randoseru is Refashioning the Traditional School Uniform

By Malika Renee Butss | Published 2015-08-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/disney-backpacks
References: [luxurylaunches](http://luxurylaunches.com/fashion/disney-tokyo-makes-going-to-school-fashionable-with-their-very-own-premium-backpacks.php) & [chiclaunches](http://chiclaunches.com/japanese-disney-backpacks/)

Disney backpacks have become a popular part of North American elementary school attire. However, the traditional bags carried to the schools of Tokyo, Japan are given a whimsical makeover with the release of the 'Disney Randoseru.'

The Randoseru is a durable, box-shaped backpack that is essential to the Japanese elementary school uniform. In order to make the accessory more appealing to young children, [Disney Tokyo](https://www.trendhunter.com/trends/forever-21-x-disney) invented an exclusive collection of Disney-themed backpacks. These Disney backpacks are featured in pearl pink, regular pink, brown and lavender for the girls with a black option for the boys. While the girls can choose between a bag with [Minnie Mouse](https://www.trendhunter.com/trends/mickey-mouse-friends-ski) or the Disney Princesses, the boys can sport a bag branded by Mickey Mouse.

Unlike the usual Disney backpacks bought at a big box retailer, these bags come with a price point between $470 to $610.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 39% | Activity: 39% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What Makes This Trend Stand Out

- **Whimsical School Accessories:** There is a growing trend of creating fun and whimsical accessories for school uniforms, such as the Disney Randoseru.
- **Exclusive Disney Collections:** More and more brands are collaborating with Disney to create exclusive collections, like the Disney-themed backpacks for Japanese elementary school students.
- **High-end School Accessories:** There is a trend towards high-end school accessories, as seen with the high price point of the Disney Randoseru backpacks.

### Sectors Adopting This

- **Education:** The education sector can explore incorporating more fun and appealing accessories into school uniforms to enhance the students' experience.
- **Fashion:** The fashion industry can collaborate with popular brands like Disney to create exclusive collections for different consumer segments, such as school children.
- **Retail:** Retailers can tap into the demand for high-end school accessories by offering premium products to cater to customers looking for unique and luxurious options.

## Related on Trend Hunter

- [Demure Doggy Backpacks](https://www.trendhunter.com/trends/tsuchiya-kaban-pet-randoseru.md)
- [Back-To-School Disney-Inspired Fashion Lines](https://www.trendhunter.com/trends/forever-21-x-disney.md)
- [Collaborative Cartoon Suitcases](https://www.trendhunter.com/trends/globetrotter-x-disney-carryon-case.md)
- [Micro-Sized Candy-Themed Backpacks](https://www.trendhunter.com/trends/haribo-mini-backpacks.md)
- [Toy Capsule Display Backpacks](https://www.trendhunter.com/trends/showy-gacha-2.md)
- [Virtual Pet-Themed Backpacks](https://www.trendhunter.com/trends/tamagotchi-4.md)
- [Cartoon-Adorned Parenting Bags](https://www.trendhunter.com/trends/jujube.md)
- [Cartoon Mouse Carrying Capsules](https://www.trendhunter.com/trends/loungefly-1.md)
- [Exclusive Theme Park Snacks](https://www.trendhunter.com/trends/tokyo-disney-resort-pocky.md)
