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# Sustainable Dishwasher Soap Tablets
These Ecover Automatic Dishwasher Tablets are Toxin-Free

By Jana Pijak | Published 2020-02-21 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/dishwasher-soap-tablets
References: [amazon](https://www.amazon.ca/Ecover-Automatic-Dishwasher-Tablets-Fragrance/dp/B0080L99GC?tag=trenhunt0f-20) & [ecover](https://www.ecover.com/products/classic-dishwasher-tablets/)

These Ecover Automatic Dishwasher Soap Tablets are sold in 25-piece packs and are free from harsh toxins and fragrances. The [biodegradable dishwasher soap tablets](https://www.trendhunter.com/trends/bio-enzyme-liquid-dish-soap) are enriched with minerals and plant-based ingredients, featuring no added chlorine, dyes and phosphates. Additionally, the tablets are packaged in recycled cardboard boxes, staying true to Ecover's sustainable brand ethos.

Targeting eco-conscious consumers who are seeking effective and naturally sourced cleaning supplies, the brand offers a wide range of cleaning solutions like its [bio laundry detergents](https://www.trendhunter.com/trends/clean-cult-laundry-detergent-sheets), hand soaps and more, all without testing on animals.

Furthermore, the brand gives consumers a [refill option](https://www.trendhunter.com/trends/complete-athome-refill-station), adding to its environmentally friendly appeal. Allowing consumers to "refill Washing Up Liquids, Laundry Liquids and All-Purpose Cleaners," Ecover works with UK-based retailers to host refill stations in an effort to reduce plastic waste.

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 63% | Activity: 42% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Toxin-free Cleaning Products:** Opportunity to develop and market cleaning products that are free from harsh toxins and fragrances.
- **Biodegradable Packaging:** Opportunity to create and promote products with biodegradable packaging, like recycled cardboard boxes.
- **Refillable Cleaning Supplies:** Opportunity to offer refill options for cleaning supplies to reduce plastic waste and appeal to eco-conscious consumers.

### Where This Applies

- **Eco-friendly Cleaning Products:** The eco-friendly cleaning product industry can explore toxin-free formulations and biodegradable packaging to cater to environmentally conscious consumers.
- **Sustainable Packaging:** The sustainable packaging industry can expand its offerings to include more biodegradable options, like recycled cardboard boxes, to meet the growing demand for eco-friendly packaging.
- **Retail Refill Stations:** The retail industry can collaborate with sustainable brands to set up refill stations for cleaning supplies, reducing plastic waste and attracting environmentally conscious consumers.

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