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# Playful Fashion Props
Milda Cergelyte's Disco Very Channel Series is Creatively Colorful

By Meghan Young | Published 2011-02-01 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/disco-very-channel
References: [behance.net](http://www.behance.net/gallery/disco-very-channel/503326)

Playing off the fun and [colorful fashion designs](https://www.trendhunter.com/trends/shapes-we-take) of Ms. Milda Cergelyte, the Disco Very Channel photo series is fun, surreal and happily child-like. Filled with toys, illustrations and [great clothes](https://www.trendhunter.com/trends/alessandro-micheles), this catalog is definitely more than most can ask for.

Photographed by Linas Sinkunas, the Disco Very Channel series features model Laura Aleks, with [makeup done](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela) by Greta Babarskaite. Check out the featured gallery to get a glimpse of this colorful series.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 29% | Activity: 33% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Colorful Fashion:** Disruptive innovation opportunity: Develop sustainable and eco-friendly dyes and pigments to create vibrant and colorful fashion products.
- **Playful Design:** Disruptive innovation opportunity: Integrate technology like augmented reality or interactive elements into fashion designs to create an engaging and playful experience for consumers.
- **Child-like Aesthetic:** Disruptive innovation opportunity: Explore collaborations between fashion brands and toy companies to create fashion props or accessories that evoke a sense of nostalgia and playfulness.

### Who This Affects Most

- **Fashion Design:** Disruptive innovation opportunity: Utilize sustainable materials and production methods to create fashion designs that embrace playful and colorful aesthetics.
- **Textile Manufacturing:** Disruptive innovation opportunity: Develop new environmentally-friendly dyeing techniques and technologies to meet the growing demand for colorful and sustainable fashion products.
- **Toy Manufacturing:** Disruptive innovation opportunity: Collaborate with fashion designers to create fashion props and accessories that cater to the child-like aesthetic trend in the fashion industry.

## Related on Trend Hunter

- [Lightness-Themed Womenswear Boutiques](https://www.trendhunter.com/trends/one-by-one-1.md)
- [Playful Abstract Exhibitions](https://www.trendhunter.com/trends/the-shape-of-play.md)
- [Funky Colorful Storage Units](https://www.trendhunter.com/trends/colorful-storage-units.md)
- [Playful Sculptural Collections](https://www.trendhunter.com/trends/afterglow-1.md)
- [Doll-Inspired Modern Installations](https://www.trendhunter.com/trends/pavilions-of-wonder.md)
- [Luminous Galactic-Themed Designs](https://www.trendhunter.com/trends/space-couture.md)
- [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md)
- [Ultra-Colorful Design Studios](https://www.trendhunter.com/trends/whimsical-studio.md)
- [Modern Chic Eyewear Stores](https://www.trendhunter.com/trends/eyewear-retail.md)
