# Cocktail-Inspired Scoop Shops Double Chicken Please is Serving Dirty Martini Ice Cream in Nyc By Laura McQuarrie | Published 2026-06-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dirty-martini-ice-cream References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2026/06/double-chicken-please-team-create-dirty-martini-ice-cream/)  Cocktail bar [Double Chicken Please](https://www.trendhunter.com/trends/cold-pizza-cocktail) is opening the doors to a unique ice cream shop serving up classic non-alcoholic and alcoholic flavors, like [Dirty Martini](https://www.trendhunter.com/trends/dirty-martini-schmear) ice cream. Named Unnecessary, the shop is set to begin welcoming guests to 66 Delancey St. in New York City as of June 26th, serving a refreshingly different take on a classically cooling summer treat. The Dirty Martini ice cream is described as a reimagination of one of the most famous savory, divisive cocktails, and it gets its flavor from olive, fennel, juniper, and dry vermouth. The lineup also includes novel scoops like Matcha Grasshopper and Garibaldi. The name of the shop, Unnecessary, with "un" crossed out, invites guests to question what they care about. “Ice cream and cocktails are inherently not necessities, but for those who choose to indulge, the act of choosing—and what they choose—matters,” explained Double Chicken Please. ## Trend Insights (Trend Hunter) - Score: 7.2/10 - Popularity: 69% | Activity: 70% | Freshness: 78% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Cocktail-inspired Desserts:** Bar-quality flavor profiles are redefining frozen treats as consumers seek sophisticated, multisensory indulgences beyond traditional sweet formats. - **Savory Ice Cream:** Unexpected ingredients like olive, fennel, and vermouth signal room for premium dessert concepts that challenge flavor norms and create memorable tasting experiences. - **Experiential Brand Extensions:** Hospitality brands are translating signature identities into adjacent formats, turning limited indulgences into immersive retail concepts with built-in cultural relevance. ### Who This Affects Most - **Ice Cream Shops:** Specialty scoop shops can differentiate through adult-oriented flavor development, hybrid menus, and seasonal concepts that attract experience-driven consumers. - **Cocktail Bars:** Established bars are positioned to expand beyond beverages by converting mixology expertise into packaged, frozen, or non-alcoholic culinary products. - **Foodservice Retail:** Concept-driven storefronts that blend dessert, nightlife, and storytelling reflect a growing market for destination dining formats with strong social visibility. ## Related on Trend Hunter - [Chocolate Martini Glasses](https://www.trendhunter.com/trends/kahlua-espresso-martony-glass.md) - [Synaesthesia-Inspired Spirits](https://www.trendhunter.com/trends/jo-vodka.md) - [Relaxing Martini-Inspired Campaigns](https://www.trendhunter.com/trends/spirit-advisors.md) - [Dirty Martini Fragrances](https://www.trendhunter.com/trends/dirty-martini-fragrance.md) - [Cream Cheese-Stuffed Olives](https://www.trendhunter.com/trends/phillytini-olives.md) - [Recipe-Driven Savory Spirits](https://www.trendhunter.com/trends/staple-gin.md) - [Balanced Dirty Martinis](https://www.trendhunter.com/trends/three-way-martini.md) - [Alcohol-Free Martini Kits](https://www.trendhunter.com/trends/dry-january-dirty-martini-kit.md) - [Water‑Soluble Fat Washes](https://www.trendhunter.com/trends/water-soluble-fat-washes.md)