# Seasonal Dirty Soda Drinks Del Taco is Serving Up a New Dirty Del This Holiday Season By Katherine Pendrill | Published 2024-11-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dirty-del References: [fastfoodclub](https://www.fastfoodclub.com/p/crave-worthy-holiday-eats-from-taco-bell-del-taco-and-more/)  [Del Taco](https://www.trendhunter.com/trends/snickerdoodle-shake) is getting in on the new dirty soda trend this holiday season with the launch of its new Dirty Del beverage. If you're unfamiliar, dirty soda is a beverage that takes the soda of your choice (typically a cola, but the drink can also be made with root beer or citrus-flavored sodas) and adds cream, as well as flavored syrup. The drink has been popular for quite some time in Mormon communities, but has more recently been poping up on [QSR](https://www.trendhunter.com/trends/white-castle-dirty-drinks) menus at all the major fast food outlets. Del Taco's take on the dirty soda trend is the Dirty Del, which is a seasonal beverage that combines Dr. Pepper soda with vanilla shake mix and a slice of fresh cut lime. Image Credit: Del Taco ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 69% | Activity: 78% | Freshness: 31% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Holiday-themed Beverages:** Holiday-themed beverages like Del Taco's Dirty Del capitalize on seasonal flavors to drive customer engagement and excitement. - **Dirty Soda Craze:** The growing popularity of dirty soda drinks presents opportunities for new flavor combinations and limited-edition releases in the beverage market. - **Customized Drink Experiences:** Customized drink experiences, such as altering the soda base and adding unique flavors, are increasingly appealing to consumers seeking personalized refreshment options. ### Where This Applies - **Quick-service Restaurants (qsrs):** Quick-service restaurants are innovating with unique seasonal offerings like Dirty Del to attract customers and enhance the dining experience. - **Beverage Industry:** The beverage industry is tapping into trends like dirty sodas to expand their product lines and appeal to diverse taste preferences. - **Flavor Syrup Production:** Flavor syrup producers can capitalize on the dirty soda trend by creating new, versatile syrups that cater to both traditional and experimental tastes. ## Related on Trend Hunter - [Creamy QSR Soda Refreshments](https://www.trendhunter.com/trends/sonic-dirty-drinks.md) - [Prepackaged Dirty Soda Refreshments](https://www.trendhunter.com/trends/dirty-mountain-dew.md) - [Creamy Soda QSR Drinks](https://www.trendhunter.com/trends/white-castle-dirty-drinks.md) - [QSR-Backed Dirty Sodas](https://www.trendhunter.com/trends/baja-dream-freezes.md) - [Handcrafted Dirty Soda Refreshments](https://www.trendhunter.com/trends/hopdoddy-burger-bar-dirty-sodas.md) - [Soda-Infused Coffee Drinks](https://www.trendhunter.com/trends/dunn-dirtys.md) - [Citrus-Forward Soda Arrivals](https://www.trendhunter.com/trends/mountain-dew-3.md) - [Premixed Dirty Soda Creamers](https://www.trendhunter.com/trends/dirty-soda-creamer.md) - [Dirty Soda Shops](https://www.trendhunter.com/trends/fiiz-drinks.md)