# Dirt-Repelling Paint Job Chamelic By Alex Covert | Published 2008-06-19 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/dirt-repelling-paint-job-chamelic References: [tfot.info](http://www.tfot.info/pod/1200/keeping-your-car-clean-forever.html) It sounds more like a magic spell than a new technology--a dirt-repelling coating. Spray it on glass, metal, or plastic and: that's it! Completely simple and the surface stays clean. Developed by the spin-off company Chamelic from the [University of Leeds](https://www.trendhunter.com/trends/liquidfilled-panel) in the UK, the [nanoscopic layer](https://www.trendhunter.com/trends/watch-protect) produces a hydrophilic surface that works indoors and out. Several industries have shown an interest in purchasing the unique product. **Implications** - Having a clean car all year round would be a dream come true for many people. Also having constantly clean windows in your home would be absolutely fabulous! The dirt-repelling coating would definitely make many person's lives a lot easier and a lot cleaner. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 13% | Activity: 37% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **Dirt-repelling Coatings:** New technology that produces a hydrophilic surface and repels dirt, creates disruptive innovation opportunities for industries looking to create low-maintenance products. - **Nanotechnology Innovation:** The development of this dirt-repelling coating using nanotechnology offers disruptive innovation opportunities for several industries looking to create self-cleaning products. - **Indoor and Outdoor Applications:** The versatility of the dirt-repelling coating with its ability to work in both indoor and outdoor environments creates disruptive innovation opportunities for industries such as automotive, construction and household cleaning. ### Who This Affects Most - **Automotive Industry:** The dirt-repelling coating offers the automotive industry a disruptive innovation opportunity to create low-maintenance vehicles that require less frequent washing. - **Construction Industry:** The construction industry can leverage the dirt-repelling coating to create self-cleaning building materials and reduce the need for frequent maintenance. - **Household Cleaning Industry:** The household cleaning industry can disrupt its own industry by using dirt-repelling coatings to create more efficient and effective cleaning solutions that require less elbow grease. ## Related on Trend Hunter - [Ultra-Thin Solar Panel Coatings](https://www.trendhunter.com/trends/solar-panel-2.md) - [Eco-Conscious Car Lines](https://www.trendhunter.com/trends/motorglaze.md) - [Next-Generation Auto Care Products](https://www.trendhunter.com/trends/nextgeneration-auto-care.md) - [Decorative Removable Paints](https://www.trendhunter.com/trends/glasst.md) - [Multi-Functional Coating Technologies](https://www.trendhunter.com/trends/microban-international-1.md) - [Self-Cleaning Touchscreen Dashboards](https://www.trendhunter.com/trends/selfcleaning-system.md) - [Self-Cleaning Glass Bottles](https://www.trendhunter.com/trends/self-cleaning-glass.md) - [Preventative Household Cleaners](https://www.trendhunter.com/trends/zep-plus.md) - [Non-Fogging Nano-Thin Gold Layers](https://www.trendhunter.com/trends/eth-zurich.md)