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# Collaboration Picnic Blankets
The Dirt Nap Bedroll by Deus Ex Machina x Sitka is Classically Luxe

By Meghan Young | Published 2014-06-25 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/dirt-nap-bedroll
References: [coolhunting](http://www.coolhunting.com/travel/deus-ex-machina-sitka-collab-bedroll.php) & [shop.au.deuscustoms](http://shop.au.deuscustoms.com/collections/deus-x-sitka/products/deus-x-sitka-dirt-nap-bedroll)

The Dirt Nap Bedroll is exactly what people need for the upcoming Canada Day long weekend as well as the July Fourth long weekend right after that. It is a [stylish blanket perfect for picnics](https://www.trendhunter.com/trends/bentley-home-hyde) that will encourage people to get out of the house and enjoying nature in no time. Whether used for an afternoon in the park, in the backyard for a barbecue or on the dirt floor of a camping ground, the Dirt Nap Bedroll is great for many occasions.

A [collaborative effort](https://www.trendhunter.com/trends/neighborhood-and-helinox) between Deus Ex Machina and Sitka, the Dirt Nap Bedroll is made out of a [wool and polyester blend](https://www.trendhunter.com/trends/rumpl-retro-elements-blankets). It boasts a blue buffalo check pattern and comes with a leather strap.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 38% | Activity: 13% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Picnic Blankets:** Collaborations between fashion and outdoor brands could produce more stylish yet functional picnic blankets made from premium materials.
- **Outdoor Recreational Gear:** As people continue to explore and enjoy nature, there is potential for new and innovative outdoor recreational gear, such as portable and versatile picnic blankets like the Dirt Nap Bedroll collaboration.
- **Sustainability in Outdoor Gear:** Eco-friendly materials and production methods could be incorporated into outdoor gear collaborations, such as using recycled wool and polyester blends for picnic blankets.

### Sectors Adopting This

- **Fashion and Outdoor Brands:** Collaborations between fashion and outdoor brands could produce more stylish yet functional picnic blankets made from premium materials.
- **Outdoor Recreation:** The increasing popularity of outdoor activities like picnics and camping could lead to a growing demand for versatile and durable outdoor gear.
- **Sustainable Textiles:** The use of recycled materials in outdoor gear collaborations like the Dirt Nap Bedroll could lead to a trend of eco-friendly and sustainable textiles in the outdoor gear industry.

## Related on Trend Hunter

- [Collaboration Camper Blankets](https://www.trendhunter.com/trends/rumpl-x-snow-peak-nanoloft-takibi-blanket.md)
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- [Upcycled Outdoor Down Blankets](https://www.trendhunter.com/trends/rebird-down-blanket.md)
- [Collaborative Camp Gear Collections](https://www.trendhunter.com/trends/neighborhood-and-helinox.md)
- [Understated Ultra-Soft Blankets](https://www.trendhunter.com/trends/the-blanket.md)
- [Couple-Friendly Camping Beds](https://www.trendhunter.com/trends/zenbivy-double-bed.md)
- [All-in-One Ultralight Mats](https://www.trendhunter.com/trends/ultralight-mat.md)
- [Technical Collaboration Blankets](https://www.trendhunter.com/trends/reconnect-puffy-blanket.md)
