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# Devilish Vacuum Commercials
The Dirt Devil Exorcist Ad is Freakishly Funny

By Jamie Danielle Munro | Published 2011-05-08 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/dirt-devil-exorcist-ad
References: [theawesomer](http://theawesomer.com/dirt-devil-exorcist-ad/100407/) & [buy.fudzilla](http://buy.fudzilla.com/a461805.html)

The new Dirt Devil Exorcist ad is horrifying yet hilarious. If ever you find yourself being sucked to the ceiling by some unexplained force, your upstairs neighbor is probably using a Dirt Devil. You can call a priest, but unless he's exorcising the [filth out of a carpet](https://www.trendhunter.com/trends/shark-powerdetect-clean-empty-system), his prayers will do little to put your feet back on the ground.

The Dirt Devil Exorcist ad is like Scary Movie 5 but without the hour and 15 minutes of non-hilarious crap. This ad has it all: the suspense, the terror and even the sweet old lady who just wants a tidy floor. It will put you on the edge of your seat and make you laugh all at the same time.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 18% | Activity: 95% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Commercials](https://www.trendhunter.com/commercials)

## Key Themes

### Key Themes Behind This Trend

- **Horror Comedy Advertisements:** Dirt Devil's Exorcist ad combines horror and humor to captivate audiences and create memorable advertising experiences.
- **Unconventional Cleaning Solution Promotion:** The Dirt Devil Exorcist ad showcases a unique approach to promoting vacuums by incorporating supernatural elements, presenting new opportunities for innovative marketing strategies.
- **Unexpected Product Demonstrations:** The ad's depiction of a person being sucked to the ceiling introduces an element of surprise, highlighting the potential for unconventional demonstrations to engage customers and make a lasting impression.

### Where This Applies

- **Home Appliance Advertising:** The Dirt Devil Exorcist ad demonstrates how creativity and unexpected storytelling can capture consumers' attention and set apart home appliance brands in a crowded market.
- **Entertainment Marketing:** The horror comedy approach of the Dirt Devil Exorcist ad opens new avenues for collaboration between brands and the entertainment industry to create engaging and shareable content.
- **Cleaning Equipment Manufacturing:** The ad's unique portrayal of vacuuming as a supernatural force suggests an opportunity for cleaning equipment manufacturers to reimagine their product presentations and communicate their efficacy in a compelling manner.

## Related on Trend Hunter

- [Horror-Inspired Sports Campaigns](https://www.trendhunter.com/trends/scary-good-campaign.md)
- [Horror-Themed Phone Campaigns](https://www.trendhunter.com/trends/join-the-flip-side.md)
- [Nightmarish Mobile Campaigns](https://www.trendhunter.com/trends/cellphone-bill.md)
- [Dirt-Detecting Robot Vacuums](https://www.trendhunter.com/trends/krcher-rvf-7-comfort-extra.md)
- [Motorized Cordless Vacuums](https://www.trendhunter.com/trends/blitz-v8.md)
- [High-Powered Stick Vacuums](https://www.trendhunter.com/trends/highpowered-stick-vacuum.md)
- [Carpet-Focused Robot Vacuums](https://www.trendhunter.com/trends/ecovacs-deebot-t50-max-pro-omni.md)
- [Dirt-Sensing Robot Vacuums](https://www.trendhunter.com/trends/dreame-x40-master.md)
- [Revived 90s Commercials](https://www.trendhunter.com/trends/fruithead.md)
