# Automated Direct-To-Garment Platforms Hybrid Digital Utilizes Kornit Digital’s Apollo Platform By Kalin Ned | Published 2024-10-07 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/directtogarment-platform References: [globenewswire](https://www.globenewswire.com/en/news-release/2024/10/07/2958889/34898/en/Kornit-Digital-Empowers-Hybrid-Digital-to-Fuel-its-Next-Stage-of-Business-Growth.html)  Kornit Digital, a leader in sustainable digital fashion technologies, has announced that Hybrid Digital, a division of Hybrid Apparel, is expanding its use of Kornit’s automated direct-to-garment platform — Apollo. This move further reinforces Hybrid Digital's shift from analog to digital production, enhancing the brand's ability to meet the growing demands of online retail for fast turnaround times and efficient inventory management. By adopting the automated direct-to-garment platform, Hybrid Digital aims to bolster its competitiveness in the [on-demand apparel market](https://www.trendhunter.com/trends/inhouse-screen-printing) as it will be able to offer high-quality garments with shorter production cycles. Hybrid Digital’s ongoing transition to digital methods is driven by the need to keep pace with the evolving retail landscape, which prioritizes quick delivery and minimal waste. The Kornit Apollo system helps achieve this by streamlining production processes, reducing lead times, and enabling the company to better serve major retailers like [Walmart](https://www.trendhunter.com/trends/Retail-drone-delivery-networks), [Target](https://www.trendhunter.com/trends/Return-With-A-Courier), and Kohl’s. Image Credit: Kornit Digital ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 70% | Activity: 84% | Freshness: 28% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Automated Direct-to-garment Printing:** Utilizing automated systems for direct-to-garment printing revolutionizes apparel production by significantly reducing lead times and enhancing efficiency. - **Sustainable Digital Fashion:** The shift towards digital fashion technologies prioritizes sustainability by minimizing waste and energy consumption throughout the production process. - **On-demand Apparel Production:** Embracing on-demand apparel production caters to the rising demand for rapid delivery while maintaining high-quality standards in the fashion industry. ### Sectors Adopting This - **Fashion Technology:** Innovative fashion tech solutions such as the Kornit Apollo platform streamline garment production, ensuring quicker turnaround and reduced environmental impact. - **E-commerce Retail:** As online retail grows, the use of automated garment platforms aids in meeting customer expectations for fast shipping and diverse product offerings. - **Sustainable Manufacturing:** Adopting digital production methods in the apparel industry aligns with the broader push towards sustainable manufacturing practices, reducing waste and resource use. ## Related on Trend Hunter - [Professional-Grade Hybrid Garment Printers](https://www.trendhunter.com/trends/hybrid-garment-printer.md) - [Desktop Direct-To-Film Printers](https://www.trendhunter.com/trends/desktop-directtofilm-printer.md) - [AI-Driven Wholesale Platforms](https://www.trendhunter.com/trends/hypedrop.md) - [Custom Transfer Printing Services](https://www.trendhunter.com/trends/transfer-printing-service.md) - [Digital Color Management](https://www.trendhunter.com/trends/digital-color-management.md) - [Desktop DTF Printers](https://www.trendhunter.com/trends/xtramaker.md) - [AI-Powered Fashion Design Platforms](https://www.trendhunter.com/trends/make-the-dot.md) - [Direct-To-Film Printer Series](https://www.trendhunter.com/trends/directtofilm-printer-series.md) - [Digital Activewear Apparel](https://www.trendhunter.com/trends/alo-yoga-1.md)