# Holiday-Themed Dipped Pretzels Hershey's New Dipped Pretzels White Creme with Nonpareils are Here By Katherine Pendrill | Published 2019-10-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/dipped-pretzels-white-creme-with-nonpareils References: [chewboom](https://www.chewboom.com/2019/10/28/hershey-reveals-new-2019-holiday-candy/) & [elitedaily](https://www.elitedaily.com/p/hersheys-holiday-2019-candy-collection-includes-brand-new-reeses-offerings-19272136) [Hershey's](https://www.trendhunter.com/trends/the-hershey-company-seasonal-treats) has just unveiled its 2019 holiday lineup and this year's selection of sweet treats includes the new Dipped Pretzels White Creme with Nonpareils. For those who are fans of white chocolate, the Hershey's new Dipped Pretzels White Creme with Nonpareils are the perfect treat. The festive snack starts with crunchy, bite-sized pretzels pieces that have been dipped in a sweet white creme. The pretzel bites are then sprinkled with green and red nonpareils for that extra festive touch. Alongside the new Dipped Pretzels White Creme with Nonpareils, Hershey's 2019 holiday selection also includes [Reese’s](https://www.trendhunter.com/trends/peanut-brittle-cups) Peanut Butter Holiday Lights and Hershey’s Holiday Mix & Mingle Tin, which contains a mix of Hershey’s Cookies and Crème Drops, Whoppers, Candy Coated Milk Chocolates, and mini pretzels. Image Credit: *Hershey.* ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 40% | Activity: 28% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Holiday-themed Sweet Treats:** Opportunity to create unique and festive holiday-themed snacks to capture consumers' attention during the holiday season. - **Dipped Pretzels:** New innovative ways to incorporate different coatings or flavors onto pretzels to offer consumers a variety of options and taste experiences. - **Nonpareil Sprinkles:** Exploring different types of sprinkles or toppings to enhance the visual appeal and flavor profile of snacks. ### Where This Applies - **Confectionery:** Confectionery companies can leverage the holiday season to introduce new and exciting holiday-themed treats and attract consumers with unique flavors and packaging. - **Snack Foods:** Snack food companies can expand their product offerings by incorporating different coatings, flavors, and toppings onto pretzels to provide consumers with more snack options. - **Seasonal Gifts and Hampers:** Opportunity to include holiday-themed dipped pretzels in seasonal gift hampers and gift sets to cater to consumers looking for festive treats to give as presents. ## Related on Trend Hunter - [Sweet Seasonal Pretzel Snacks](https://www.trendhunter.com/trends/snack-factory-pretzel-crisps.md) - [Festively Elevated Chocolate Treats](https://www.trendhunter.com/trends/the-hershey-company-seasonal-treats.md) - [Seasonal Treat-Inspired Pretzels](https://www.trendhunter.com/trends/holiday-pretzels.md) - [Cost-Conscious Christmas Candy Collections](https://www.trendhunter.com/trends/the-hershey-company-holiday-range.md) - [Festively Shaped Baking Chocolates](https://www.trendhunter.com/trends/hersheys-holiday-baking-shapes.md) - [Holiday-Themed Pretzel Snacks](https://www.trendhunter.com/trends/festively-shaped-pretzels.md) - [Festive Fudge Pretzel Snacks](https://www.trendhunter.com/trends/sugar-cookie-covered-pretzels.md) - [Festive Chocolate-Covered Snacks](https://www.trendhunter.com/trends/sugar-plum-chocolates.md) - [Celebratory Seasonal Chocolate Products](https://www.trendhunter.com/trends/hershey-seasonal-treats.md)