# Men's Casual Chic Ads Dior Homme KvA S/S ‘09 by Karl Lagerfeld By Ayman | Published 2009-01-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/dior-homme-kva-ss09-karl-lagerfeld References: [fashiontography.blogspot](http://fashiontography.blogspot.com/2009/01/dior-homme-ss09-karl-lagerfeld.html) & [frillr](http://frillr.com/?q=node/12279) [Christian Dior](https://www.trendhunter.com/trends/diors-2024-collection) has released the Spring-Summer 2009 ad campaign for the new Dior [Homme](https://www.trendhunter.com/trends/chi-pour-homme) by Kris Van Assche collection. The ads were photographed by none other than the iconic Karl Lagerfeld, with Brazilian model Marlon Teixeira. While many people have complained about the lack of creativity and quality of the designs in this new [Dior Homme collection](https://www.trendhunter.com/trends/louis-vuitton-ss26), I actually like them and think they present an attractive option for men who want to be stylish without being too ‘out there’ and losing the elegance. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 34% | Activity: 23% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Casual Chic Fashion:** There is an opportunity for disruptive innovation in the fashion industry by creating stylish and elegant options for men without being too 'out there'. - **Creative Ad Campaigns:** The ad campaigns in the fashion industry can be an avenue for disruptive innovation by incorporating creativity and high-quality designs. - **Collaborations with Iconic Photographers:** Collaborations with photographers, like Karl Lagerfeld, can bring a disruptive element to the fashion industry by infusing iconic and recognizable styles into ad campaigns. ### Industries Being Reshaped - **Fashion:** The fashion industry has an opportunity to disrupt the market by offering stylish and elegant options for men's casual wear. - **Advertising:** The advertising industry can be disrupted by incorporating creativity and high-quality designs in fashion ad campaigns. - **Photography:** The photography industry can benefit from collaborations with fashion brands to bring in a disruptive element through iconic styles and concepts. ## Related on Trend Hunter - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Artful Luxe Fashion Collaborations](https://www.trendhunter.com/trends/otani.md) - [Celebrity-Backed Luxury Menswear Campaigns](https://www.trendhunter.com/trends/luxury-menswear-campaign.md) - [Stylish City-Inspired Collections](https://www.trendhunter.com/trends/diors-2024-collection.md) - [Model-Collaborative Luxe Fashion](https://www.trendhunter.com/trends/cara-loves-karl.md) - [Colorful Zodiac Motif Capsules](https://www.trendhunter.com/trends/dior-x-kaws.md) - [Exclusive Luxe Technical Fashion](https://www.trendhunter.com/trends/dior-and-stone-island.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Monster-Adorned Capsule Collections](https://www.trendhunter.com/trends/capsule-collections.md)