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# Caffeine-Infused Waterproof Concealers
The Dior Flash Perfector Concealer is for the Face & Body

By Laura McQuarrie | Published 2022-03-09 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/dior-flash-perfector-concealer
References: [newbeauty](https://www.newbeauty.com/new-makeup-products-march-2022/3) & [dior](https://www.dior.com/en_us/products/beauty-Y0262001-dior-backstage-flash-perfector-concealer-concealer-caffeine-infused-full-coverage-natural-glow-finish-waterproof-wear)

The [Dior](https://www.trendhunter.com/trends/dior-forever-skin-contour) [Flash](https://www.trendhunter.com/trends/flash-iv-caffeine) Perfector Concealer is the latest addition to the luxury beauty brand's Backstage line inspired by Dior backstage makeup artists. This [full-coverage, caffeine-infused concealer](https://www.trendhunter.com/trends/coffee-fix-peptide-eye) brightens and delivers long-lasting, waterproof benefits in a wide range of shades.

The energizing and crease-proof formula provides a fresh and revitalizing effect once applied and it suits not just the face but also the body. The high-coverage product boasts 22% pigments and it blurs uneven areas and opens up the eye area to brighten the face.

This full-coverage concealer from Dior has been designed to perfectly pair with the Backstage Face & Body Foundation, which work together to correct, sculpt and brighten the skin, all the while leaving a radiant, finish.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 47% | Activity: 68% | Freshness: 11%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Caffeine-infused Cosmetics:** Opportunity for cosmetic companies to include caffeine in their formulations for its energizing and revitalizing effects.
- **Full-coverage Body Makeup:** Disruptive innovation opportunity for luxury beauty brands to create long-lasting, waterproof concealers and foundations for the body.
- **Makeup Pairing Products:** Opportunity to create complementary products designed to work together, providing a complete, seamless makeup application experience for consumers.

### Who This Affects Most

- **Luxury Beauty:** Leverage innovative formulations and products to cater to high-end consumers seeking high-quality beauty products.
- **Cosmetics:** Incorporating caffeine into product formulations for its energizing properties creates a unique selling point for cosmetics brands.
- **Body Care:** Expand into the body makeup category by creating long-lasting, waterproof products for a more seamless and polished look.

## Related on Trend Hunter

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- [Tinted Undereye Cosmetics](https://www.trendhunter.com/trends/storied-beauty.md)
- [Brightening Contour Concealers](https://www.trendhunter.com/trends/multitasker-concealer.md)
- [Second-Skin Beauty Products](https://www.trendhunter.com/trends/ultrahydrating-tint-and-concealer.md)
