# Grunged-Out Neon Lookbooks The Dimepiece SS 2012 Collection is Rough Around the Edges By Sophia Pelka | Published 2012-03-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/dimepiece-ss-2012 References: [juicy.mashkulture.net](http://juicy.mashkulture.net/english/2012/02/22/dimepiece-the-drug-the-dream-2012-springsummer/) & [dimepiecedesigns](http://dimepiecedesigns.com/index/) The Dimepiece SS 2012 collection is a bold throwback to the iconic [grunge style of the mid 90s](https://www.trendhunter.com/trends/the-october-collection). The line is titled 'The Drug & The Dream,' perfectly encompassing the spellbinding dualities of the series. The collection features a slew of neons, florals and color blocks. The L.A-based company is notorious for the [outlandish patterning](https://www.trendhunter.com/trends/wildest-ones-yet) and incorporation of surreal subjects. Dimepiece aims to transform standard ideals and outreach conventional bounds. The Drug & The Dream line pushes for [nonconformist reign with rebellious strength](https://www.trendhunter.com/trends/selkies-the-libertine-collection). The apparel is a charming vision of acid punk-meets-society woman. The line boasts very feminist attributes, lending the fans a bossy attitude. Memorable pieces from the line include the dark-hued floral skirt suit, sprinkled with subtle burgundy marijuana leaves, and the extreme mullet daisy chiffon top. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 96% | Activity: 92% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Grunge Revival:** Opportunity for brands to tap into the nostalgia of 90s grunge fashion and create collections that resonate with the current market. - **Rebellious Feminism:** Chance to cater to the growing demand for fashion that empowers women and promotes a strong, independent attitude. - **Surreal Pattern Mix:** Innovative designs that combine unconventional patterns and surreal imagery to create visually striking and unique garments. ### Sectors Adopting This - **Fashion:** Fashion brands can explore the grunge revival trend and experiment with rebellious feminist designs to capture consumer interest. - **Apparel Manufacturing:** Opportunity for apparel manufacturers to offer services that specialize in creating garments with surreal pattern mixes for fashion brands. - **Fashion Marketing:** Marketing agencies can help fashion brands convey the nostalgia of grunge revival and the message of rebellious feminism through compelling campaigns. ## Related on Trend Hunter - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Girlhood-Inspired Clothing Drops](https://www.trendhunter.com/trends/peachy-dens-sweet-cheeks.md) - [Bold Playful Summer Collections](https://www.trendhunter.com/trends/duvin-design-co.md) - [Luxurious Spring-Ready Streetwear](https://www.trendhunter.com/trends/ambush-5.md) - [Gen Z Elevated Spring Basics](https://www.trendhunter.com/trends/grey-bandit-spring-2024-collection.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md) - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md)