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# Programmable LED Tees
This Digital T-Shirt Lets You Display Drawings and Text

By Rahul Kalvapalle | Published 2016-05-18 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/digital-tshirt
References: [gizmag](http://www.gizmag.com/broadcast-wearables-programmable-led-tshirt/43363/) & [broadcastwear](http://www.broadcastwear.com/)

Broadcast Wearables has developed an extraordinarily high-tech, futuristic and innovative digital t-shirt that is designed to make it possible for you to get creative by writing, drawing and generating fun designs that can be displayed on your clothing.

These digital t-shirts come fitted with an [embedded LED display](https://www.trendhunter.com/trends/smart-iphone-case) on the front. The t-shirt's display can be controlled using a specialty [companion app](https://www.trendhunter.com/trends/programmable-display) that allows you to swap out designs whenever you want. You can even type text into a text box if you want letters to appear on the grid of your t-shirt. The tees are foldable, spill-proof and completely washable.

Ultimately, these digital t-shirts make it possible for you to make you a statement that goes beyond style alone.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 80% | Activity: 96% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech)

## Key Themes

### What Makes This Trend Stand Out

- **Programmable LED Tees:** Disruptive innovation opportunity: Develop new ways for users to interact with and customize their LED designs on the t-shirts.
- **Embedded LED Displays:** Disruptive innovation opportunity: Explore applications of embedded LED displays beyond t-shirts, such as in accessories, signage, or wearable tech devices.
- **Creative Personalization:** Disruptive innovation opportunity: Create platforms or tools that allow users to easily design and personalize their own LED displays, opening up new opportunities for self-expression.

### Sectors Adopting This

- **Fashion and Apparel:** Disruptive innovation opportunity: Integrate programmable LED technology into fashion and apparel products to offer unique and customizable designs.
- **Technology and Electronics:** Disruptive innovation opportunity: Develop advancements in LED technology that enhance the capabilities and functionality of embedded LED displays.
- **Advertising and Marketing:** Disruptive innovation opportunity: Utilize programmable LED displays for innovative advertising and marketing campaigns, capturing consumers' attention with dynamic and interactive displays.

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